McNally, an author, speaker, and consultant in leadership and brands, and Speak, an author, speaker, and specialist in brand building, explain the concept of developing a personal brand as a process of discovering one's self and aspirations, arguing that the best way to establish a strong, memorable brand is to make a positive difference in the lives of others through lasting impressions that build trusting relationships. They describe how to identify key components of a brand, convey it to the world, see if it aligns with important relationships, and assess progress. This edition has been revised and updated to incorporate new material on how to use social media to build a personal brand and case studies of individuals whose personal brands have impacted the world, such as Temple Grandin and Terry Fox. Annotation c2011 Book News, Inc., Portland, OR (booknews.com)
改編自紐約時報暢銷作家V.E. Schwab短篇作品，吸血鬼與獵人的禁忌愛戀《First Kill》電視劇即將開播。本書帶來11個讓人神魂顛倒的吸血鬼短篇故事，給喜愛暮光之城的讀者的另類選擇。Eleven diverse vampire stories from YA's leading voices, including V.E. Schwab's First Kill, soon to be a major Netflix adaptation!SINK YOUR TEETH INTO THIS... In this delicious new collection, you'll find eleven fresh vampire stories from young adult fiction's leading voices. Enter 'The House of Black Sapphires' by Dhonielle Clayton, and discover the secret world of vampires and magic behind the doors of New Orleans.Meet 'The Boys From Blood River' by Rebecca Roanhorse and their enticing power and terrible sacrifices. And in V.E. Schwab's 'First Kill', witness the centuries-old struggle between vampire and slayer - and the thrill of forbidden love.Vampires lurking on social media, vampires hungry for more than just blood, vampires coming out - and going out for their first kill - this collection puts a new spin on the age-old classic. WELCOME TO THE EVOLUTION OF THE VAMPIRE - AND A REVOLUTI
One hell of a suspense novel. --Stephen KingThe New York Times bestselling author of A Noise Downstairs and No Time for Goodbye returns with an edge-of-your-seat thriller that does for elevators what Psycho did for showers and Jaws did for the beach--a heart-pounding tale in which a series of disasters paralyzes New York City with fear.It all begins on a Monday, when four people board an elevator in a Manhattan office tower. Each presses a button for their floor, but the elevator proceeds, non-stop, to the top. Once there, it stops for a few seconds, and then plummets.Right to the bottom of the shaft.It appears to be a horrific, random tragedy. But then, on Tuesday, it happens again, in a different Manhattan skyscraper. And when Wednesday brings yet another high-rise catastrophe, one of the most vertical cities in the world--and the nation's capital of media, finance, and entertainment--is plunged into chaos.Clearly, this is anything but random. This is a cold, calculated bid to terror
Welcome to SpringboardSome books on practical English cover only the formal side of business language, while others simply focus on casual everyday conversation. Springboard combines both styles to offer a comprehensive, well-rounded approach to learning how to use English naturally in a business environment.Springboard is split into two books that allow learners to immerse themselves in English material appropriate to their fluency level. Each unit utilizes a wide variety of methods to help learners progress. These include activities aimed at boosting learners’ listening, reading, writing, vocabulary, grammar and confidence in interacting with others. The books get progressively more difficult with the introduction of new grammar points, vocabulary and business English tips in each unit.Springboard assists learners in learning how to interact in a variety of real-world business environments. Units such as Coffee Break, Social Media, Downtime Fun and Let’s Party remind learners that so
Digital technology is changing our politics. The World Wide Web is already a powerful influence on the public's access to government documents, the tactics and content of political campaigns, the beha
Digital technology is changing our politics. The World Wide Web is already a powerfulinfluence on the public's access to government documents, the tactics and content of politicalcampaigns, the behavi
Presents various digital tools for news gathering, communication, editing, and production, and discusses the future of journalism and its education in the context of emerging technology.
Disability and New Media examines how digital design is triggering disability when it could be a solution. Video and animation now play a prominent role in the World Wide Web and new types of protocol
Disability and New Media examines how digital design is triggering disability when it could be a solution. Video and animation now play a prominent role in the World Wide Web and new types of protocol
This comprehensive introduction explores the evolving relationship between new media, advertising and new media consumers. Tracing the shift from 'mass' to 'my' media, Advertising and New Media critic
Why is talk about television forbidden at Montessori schools? Why does a mother feel guilty about watchingStar Trek in front of her four-year-old child? Why would retired men turn to daytime soap oper
This book uses an interdisciplinary approach, integrating frameworks from sociolinguistics and linguistic anthropology and emerging strands of research on language and new media, to demonstrate the re
Why is talk about television forbidden at certain schools? Why does a mother feel guilty about watchingStar Trek in front of her four-year-old child? Why would retired men turn to daytime soap operas
European Muslims and New Media offers perspectives on the various ways in which Muslims use new media to form and reform Muslim consciousness, identities, and national and transnational belongings, an
