"This ninth edition of How to be an Even Better Manager covers over 60 essential topics across the three key areas in which any manager needs to be competent: managing people; managing activities and
"Edited by leading brand analyst Kartik Kompella, The Brand Challenge provides a comprehensive and topical examination of the application of branding across key branding fields, including luxury goods
Using a combination of practical tools, assessments, scenarios and case studies, this essential handbook builds readers' knowledge of L&D - from diagnosing needs and types of intervention and deve
Through a combination of innovation and regulation, the script for how the world's economies operate is being totally rewritten. Cleaner and greener technologies are playing an increasing role in glo
The author of this book makes organizational psychology accessible to all, including leaders, executives, and HR professionals in all types of organizations. An enlightened organization is defined as
"The Leadership Skills Handbook from best-selling author Jo Owen reveals the essential skills you need to be an effective leader. It shows you what works in practice, not in theory. Each skill is pres
Any organization's key accounts are its lifeblood. Key Account Management puts forward a unique yet straightforward planning methodology for identifying, obtaining, retaining and developing key custom
Operating under tight budget constraints and with an ever increasing range of tools and technologies to choose from, PR professionals have never been under so much pressure to provide solid, meaningfu
In this guide for small business owners, PR professional and journalist Russell Lawson outlines each stage of a successful public relations campaign. Using jargon-free language, he explains how to use
Reuvid (investment banking, financial consultancy and marketing strategy) presents the 8th edition of his guide to operating a small business. The material covers a range of issues from identifying an
A useful guide to the changes in modern fresh food supply chains and packaging. Demonstrates how to simplify and reorganize supply chains with global case studies and photographs. The supply of fresh
It is important for the food industry to innovate both with regards to demand management and sustainability of food sources for a growing population.Food Supply Chain Management and Logistics covers t
Inventory Management provides a step-by-step approach on how to achieve the critical linkage between the business budget decisions and the detail level. The authors look beyond the complexity and theo
Globalization and the rapid increase in world trade in the past decade have contributed to greater demand for international transport and logistics and, consequently, the expansion of the maritime ind
Now in its 47th edition, British Qualifications is the definitive one-volume guide to every qualification on offer in the United Kingdom. With an equal focus on vocational studies, this essential guid
The growth of the Internet has had a profound effect on the way business is carried out, and has provided an unprecedented opportunity for third-party individuals and organisations to attack brands wi
Legal risk covers all areas of business where regulation and the law impact on operations and decisions. From risks arising from contract drafting and management, through to regulators' new focus on c
Traditionally seen as a purely people function unconcerned with numbers, HR is now uniquely placed to use company data to drive performance, both of the people in the organization and the organization
Supply Chains for a Circular Economy provides a clear explanation and comprehensive guide to the circular economy. The book provides real examples of how the circular economy works in a range of mark
Global Contract Logistics looks at what a contracting professional should be doing. The scope begins well before the award of a contract and doesn't end until the benefits of the acquisition have been