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【簡體曬書區】 單本79折,5本7折,活動好評延長至5/31,趕緊把握這一波!

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原文書 (96)

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可訂購商品 (96)

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$800以上 (96)

出版日期


2024年 (2)
2022~2023 (7)
2020~2021 (10)
2018~2019 (5)
2016~2017 (6)
2016年以前 (66)

裝訂方式


平裝 (65)
精裝 (31)

作者


Richard M. (Cleveland State University Perloff USA) (3)
Anita L. Vangelisti (EDT) (2)
Arthur A. Raney (EDT)/ Jennings Bryant (EDT) (2)
Bruce K. Berger/ Bryan H. Reber (2)
David H. Weaver (EDT)/ Lars Willnat (EDT) (2)
Edited by Krishnamurthy Sriramesh and Dejan Vercic (2)
Helen Katz (2)
James Webster/ Patricia F. Phalen/ Lawrence W. Lichty (2)
Josephson, Sheree (Sheree Josephson Is a Presidential Distinguished Professor of Communication at Weber State University in Ogden Utah),Kelly, James (James D Kelly Is the Director of Journalism at In (2)
Kathleen (University of Washington Fearn-Banks USA),Kevin (University of Hawaii Kawamoto USA) (2)
Mary Beth Oliver (EDT)/ Arthur A. Raney (EDT)/ Jennings Bryant (EDT) (2)
Mary-Lou Galician (2)
Robert L. Heath (EDT)/ H. Dan O'Hair (EDT) (2)
Shelly Rodgers (EDT)/ Esther Thorson (EDT) (2)
Sommerfeldt, Erich (University of Maryland, USA),Botan, Carl (George Mason University, USA) (2)
Teresa L. Thompson (2)
Thompson, Teresa L. (University of Dayton, USA),Harrington, Nancy Grant (University of Kentucky, USA) (2)
Vangelisti, Anita L. (University of Texas at Austin, USA) (2)
Andrew F. Hayes (1)
Anne Cooper-Chen (EDT) (1)

出版社/品牌


Taylor & Francis (30)
PBKTYFRL (21)
Routledge UK (20)
Routledge (17)
Lawrence Erlbaum Assoc Inc (7)
Taylor & Francis Inc (1)

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96筆商品,1/5頁
Crisis Communications:A Casebook Approach

1.Crisis Communications:A Casebook Approach

作者:Kathleen (University of Washington Fearn-Banks USA); Kevin (University of Hawaii Kawamoto USA)  出版社:PBKTYFRL  出版日:2024/06/04 裝訂:精裝
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02-25006600[分機130、131]。
Crisis Communications:A Casebook Approach

2.Crisis Communications:A Casebook Approach

作者:Kathleen (University of Washington Fearn-Banks USA); Kevin (University of Hawaii Kawamoto USA)  出版社:PBKTYFRL  出版日:2024/06/04 裝訂:平裝
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02-25006600[分機130、131]。
Communication Research Measures ─ A Sourcebook

3.Communication Research Measures ─ A Sourcebook

作者:Rebecca B. Rubin (EDT); Philip Palmgreen (EDT); Howard E. Sypher (EDT)  出版社:Routledge UK  出版日:2009/06/09 裝訂:平裝
The development of communication as a discipline has resulted in an explosion of scales tapping various aspects of interpersonal, mass, organizational, and instructional communication. This sourcebook
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02-25006600[分機130、131]。
Media Effects ― Advances in Theory and Research

4.Media Effects ― Advances in Theory and Research

作者:Mary Beth Oliver (EDT); Arthur A. Raney (EDT); Jennings Bryant (EDT)  出版社:Routledge  出版日:2019/07/04 裝訂:精裝
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The Dynamics of Persuasion:Communication and Attitudes in the 21st Century
95折

5.The Dynamics of Persuasion:Communication and Attitudes in the 21st Century

作者:Richard M. Perloff (Cleveland State University)  出版社:PBKTYFRL  出版日:2023/11/01 裝訂:平裝
定價:3249 元, 優惠價:95 3087
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Crime and Local Television News ― Dramatic, Breaking, and Live from the Scene

6.Crime and Local Television News ― Dramatic, Breaking, and Live from the Scene

作者:Jeremy H. Lipschultz; Michael L. Hilt  出版社:Routledge  出版日:2002/06/01 裝訂:平裝
This volume offers an analysis of crime coverage on local television, exploring the nature of local television news and the ongoing appeal of crime stories. Drawing on the perspectives of media studie
定價:2692 元, 優惠價:1 2692
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The Dynamics of Persuasion:Communication and Attitudes in the Twenty-First Century

7.The Dynamics of Persuasion:Communication and Attitudes in the Twenty-First Century

作者:Richard M. (Cleveland State University Perloff USA)  出版社:PBKTYFRL  出版日:2020/06/25 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
The Dynamics of Persuasion:Communication and Attitudes in the Twenty-First Century

8.The Dynamics of Persuasion:Communication and Attitudes in the Twenty-First Century

作者:Richard M. (Cleveland State University Perloff USA)  出版社:PBKTYFRL  出版日:2020/06/25 裝訂:平裝
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02-25006600[分機130、131]。
Screenwriting With a Conscience ─ Ethics for Screenwriters

9.Screenwriting With a Conscience ─ Ethics for Screenwriters

作者:Marilyn Beker  出版社:Taylor & Francis  出版日:2003/08/01 裝訂:平裝
This book is for screenwriters who care deeply about what they write; who are aware that movie images matter and can influence audiences; and who want to create meaningful screenplays that make powerf
定價:2912 元, 優惠價:1 2912
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Qualitative Research in Journalism ─ Taking It to the Streets

10.Qualitative Research in Journalism ─ Taking It to the Streets

作者:Sharon Hartin Iorio (EDT)  出版社:Taylor & Francis  出版日:2003/09/01 裝訂:精裝
Designed for prospective journalists without prior experience in social science research, this volume contains 12 contributions, written by professors of journalism and mass communication, exploring h
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02-25006600[分機130、131]。
Strategic Conflict
90折

11.Strategic Conflict

作者:Daniel J. Canary and Sandra Lakey  出版社:Routledge  出版日:2012/02/01 裝訂:平裝
Strategic Conflict offers a research-based, accessible analysis of how people can manage conflict productively. Moving beyond the basics of conflict, it examines interpersonal situations in which conf
定價:2274 元, 優惠價:9 2047
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Methods Of Historical Analysis In Electronic Media

12.Methods Of Historical Analysis In Electronic Media

作者:Donald G. Godfrey (EDT)  出版社:Taylor & Francis  出版日:2005/05/30 裝訂:平裝
Godfrey (journalism and mass communication, Arizona State U.) provides an overview of the research methodologies and related issues arising from investigating the history of the broadcast electronic m
定價:3572 元, 優惠價:1 3572
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Interacting And Organizing ─ Analyses of a Management Meeting

13.Interacting And Organizing ─ Analyses of a Management Meeting

作者:Francois Cooren (EDT)  出版社:Taylor & Francis  出版日:2007/05/30 裝訂:平裝
Interacting and Organizing: Analyses of a Management Meeting provides a case study, shedding new light onto the functioning of an actual corporate board of directors. Presenting analyses of mangement
定價:2473 元, 優惠價:1 2473
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Media Access ─ Social and Psychological Dimensions of New Technology Use

14.Media Access ─ Social and Psychological Dimensions of New Technology Use

作者:E. Page Bucy (EDT); John E. Newhagen (EDT)  出版社:Taylor & Francis  出版日:2003/12/01 裝訂:平裝
Physical access alone is not sufficient to guarantee full and equal access to the Internet or other new technology media, note Bucy (Indiana U.) and Newhagen (U. of Maryland). In their presentation of
定價:3022 元, 優惠價:1 3022
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The Media Handbook:A Complete Guide to Advertising Media Selection, Planning, Research, and Buying

15.The Media Handbook:A Complete Guide to Advertising Media Selection, Planning, Research, and Buying

作者:Helen (Publicis Groupe Katz USA)  出版社:PBKTYFRL  出版日:2019/05/21 裝訂:精裝
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02-25006600[分機130、131]。
Perspectives on Radio and Television ─ Telecommunication in the United States
90折

16.Perspectives on Radio and Television ─ Telecommunication in the United States

作者:F. Leslie Smith; David H. Ostroff; John W. Wright  出版社:Routledge  出版日:2017/01/27 裝訂:平裝
This textbook describes the field of radio and television in the United States, presents the material in a manner the reader can grasp and enjoy, and makes the book useful for the classroom teacher.
定價:2833 元, 優惠價:9 2550
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Children and Their Changing Media Environment ― A European Comparative Study

17.Children and Their Changing Media Environment ― A European Comparative Study

作者:Sonia M. Livingstone (EDT); Moira Bovill (EDT)  出版社:Taylor & Francis  出版日:2001/09/01 裝訂:精裝
Focusing on the meanings, uses, and impacts of new media in childhood, family life, peer culture, and the relation between home and school, this volume sets out to address many of the questions, fears
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02-25006600[分機130、131]。
Gaining Influence in Public Relations ─ The Role of Resistance in Practice

18.Gaining Influence in Public Relations ─ The Role of Resistance in Practice

作者:Bruce K. Berger; Bryan H. Reber  出版社:Taylor & Francis  出版日:2006/02/28 裝訂:精裝
Gaining Influence in Public Relations explores how professionals can increase their influence in practice to help their organizations achieve success. This provocative book explores the largely unchar
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02-25006600[分機130、131]。
Handbook of Risk and Crisis Communication

19.Handbook of Risk and Crisis Communication

作者:Robert L. Heath (EDT); H. Dan O'Hair (EDT)  出版社:Routledge UK  出版日:2008/02/15 裝訂:精裝
The Handbook of Risk and Crisis Communication explores the scope and purpose of risk, and its counterpart, crisis, to facilitate the understanding of these issues from conceptual and strategic perspec
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02-25006600[分機130、131]。
Two W's of Journalism ─ The Why and What of Public Affairs Reporting

20.Two W's of Journalism ─ The Why and What of Public Affairs Reporting

作者:Davis Merritt; Maxwell E. McCombs  出版社:Taylor & Francis  出版日:2003/09/01 裝訂:平裝
In this timely volume, the authors explore public affairs journalism, a practice that lies at the core of the journalism profession. They go beyond the journalistic instruction for reporting and prese
定價:2912 元, 優惠價:1 2912
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