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【簡體曬書區】 單本79折,5本7折,活動好評延長至5/31,趕緊把握這一波!

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Marketing for Tourism, Hospitality & Events: A Global & Digital Approach

1.Marketing for Tourism, Hospitality & Events: A Global & Digital Approach

作者:Simon Hudson  出版社:SAGE PUBN  出版日:2024/02/19 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Marketing for Tourism, Hospitality & Events: A Global & Digital Approach

2.Marketing for Tourism, Hospitality & Events: A Global & Digital Approach

作者:Simon Hudson  出版社:SAGE PUBN  出版日:2024/02/12 裝訂:平裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
觀光與餐旅業行銷(修訂二版)
滿額折

3.觀光與餐旅業行銷(修訂二版)

作者:林玥秀; 陳俊竹  出版社:三民書局  出版日:2020/07/02 裝訂:平裝
本書係一本以觀光與餐旅業為範疇的專業行銷書籍,作者用輕鬆詼諧的筆觸,帶領讀者進入觀光與餐旅業行銷的世界。本書一方面將觀光餐旅產品視為服務產業的一環,闡述行銷準則於觀光餐旅業的應用,另一方面強調如何在整體行銷規劃的過程中融合永續發展,以期提供讀者更寬廣的視野。全書共十四章,從釐清行銷的定義開始,接著討論觀光餐旅業行銷與一般產業行銷的差異,繼而探討行銷計畫的流程,並接續討論擬定行銷計畫的主要議題,包括
高中職/大專用書書展
定價:500 元, 優惠價:85 425
庫存 > 10
Hospitality and Tourism Marketing:Building Customer Driven Hospitality and Tourism Organizations
95折

4.Hospitality and Tourism Marketing:Building Customer Driven Hospitality and Tourism Organizations

作者:Robert Ebo Hinson; Ishmael Mensah; George Kofi Amoako; Esi Akyere Mensah; Isaac Coffie; Eddy Khosa  出版社:PBKTYFRL  出版日:2024/04/10 裝訂:平裝
定價:3444 元, 優惠價:95 3271
無庫存,下單後進貨(到貨天數約45-60天)
Hospitality and Tourism Marketing:Building Customer Driven Hospitality and Tourism Organizations

5.Hospitality and Tourism Marketing:Building Customer Driven Hospitality and Tourism Organizations

作者:Robert Ebo Hinson; Ishmael Mensah; George Kofi Amoako; Esi Akyere Mensah; Isaac Coffie; Eddy Khosa  出版社:PBKTYFRL  出版日:2024/04/10 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
HOSPITALITY MARKETING

6.HOSPITALITY MARKETING

作者:PAULUS H A ANDREKI  出版社:Scitus Academics LLC POD  出版日:2020/01/01 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Hospitality Marketing Management

7.Hospitality Marketing Management

作者:Robert D. Reid; David C. Bojanic  出版社:John Wiley & Sons Inc  出版日:2009/01/22 裝訂:精裝
Completely revised and updated to include more information on Internet marketing, tourism marketing, marketing technology, and international business, Hospitality Marketing Management, Fifth Edition i
絕版無法訂購
Hospitality Marketing Management

8.Hospitality Marketing Management

作者:David C. Bojanic; Robert D. Reid  出版社:John Wiley & Sons Inc  出版日:2016/02/29 裝訂:精裝
Hospitality Marketing Management, 6th Edition explores marketing and themes unique to hospitality and tourism. The 6th edition presents many new ideas along with established marketing principles, expl
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Tourism and Hospitality Marketing: Concepts and Cases

9.Tourism and Hospitality Marketing: Concepts and Cases

作者:Nimit Chowdhary  出版社:Routledge  出版日:2023/08/08 裝訂:平裝
定價:2692 元, 優惠價:1 2692
無庫存,下單後進貨(到貨天數約30-45天)
Marketing for Tourism, Hospitality & Events ─ A Global & Digital Approach
滿額折

10.Marketing for Tourism, Hospitality & Events ─ A Global & Digital Approach

作者:Simon Hudson; Louise Hudson  出版社:Sage Pubns Ltd  出版日:2017/07/10 裝訂:平裝
Marketing for Tourism, Hospitality & Events is a comprehensive overview of the marketing principles specific to the fields of tourism, hospitality and events. The book approaches the field of tourism
定價:4455 元, 優惠價:79 3519
無庫存,下單後進貨(到貨天數約30-45天)
Marketing for Tourism, Hospitality & Events ─ A Global & Digital Approach
滿額折

11.Marketing for Tourism, Hospitality & Events ─ A Global & Digital Approach

作者:Simon Hudson; Louise Hudson  出版社:Sage Pubns Ltd  出版日:2017/07/17 裝訂:精裝
Marketing for Tourism, Hospitality & Events is a comprehensive overview of the marketing principles specific to the fields of tourism, hospitality and events. The book approaches the field of tourism
定價:11295 元, 優惠價:79 8923
無庫存,下單後進貨(到貨天數約30-45天)
Marketing Research for the Tourism, Hospitality and Events Industries

12.Marketing Research for the Tourism, Hospitality and Events Industries

作者:Bonita Kolb  出版社:Routledge  出版日:2018/01/24 裝訂:精裝
This is a user-friendly textbook that covers qualitative, quantitative and social media methods, providing tourism, hospitality and events students and course leaders with an accessible guide for lear
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Marketing Research for the Tourism, Hospitality and Events Industries
90折

13.Marketing Research for the Tourism, Hospitality and Events Industries

作者:Bonita Kolb  出版社:Routledge  出版日:2018/01/24 裝訂:平裝
This is a user-friendly textbook that covers qualitative, quantitative and social media methods, providing tourism, hospitality and events students and course leaders with an accessible guide for lear
定價:2879 元, 優惠價:9 2591
無庫存,下單後進貨(到貨天數約45-60天)
Hospitality Marketing and Consumer Behavior ─ Creating Memorable Experiences

14.Hospitality Marketing and Consumer Behavior ─ Creating Memorable Experiences

作者:Jason Griffith  出版社:Apple Academic Press UK  出版日:2016/04/20 裝訂:精裝
Creating memories and joyous experiences for consumers is a key dimension affecting the profitability and growth of a hospitality firm. Drawing on global experiences, this new book,Hospitality Marketi
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Marketing for Hospitality and Tourism
95折

15.Marketing for Hospitality and Tourism

作者:KOTLER  出版社:華泰  出版日:2009/07/02 裝訂:平裝
The most widely used Hospitality marketing text–this four-color leader is comprehensive and innovative, managerial and practical, state-of-the-art and real-world. Building on the authors’ expertise, i
定價:1280 元, 優惠價:95 1216
無庫存,下單後進貨(採購期約4~10個工作天)
Marketing for Hospitality and Tourism
滿額折

16.Marketing for Hospitality and Tourism

作者:Kotler  出版社:PRENTICE-HALL;INC.  出版日:2006/01/01 裝訂:平裝
定價:1160 元, 優惠價:1 1160
無庫存,下單後進貨(採購期約4~10個工作天)
MARKETING FOR HOSPITALITY AND TOURISM
滿額折

17.MARKETING FOR HOSPITALITY AND TOURISM

作者:PHILIP KOTLER  出版社:PEARSON ACADEMIC  出版日:2021/04/13 裝訂:平裝
定價:3079 元, 優惠價:9 2771
無庫存,下單後進貨(採購期約4~10個工作天)
Marketing for Hospitality and Tourism

18.Marketing for Hospitality and Tourism

作者:Philip T. Kotler; John T. Bowen; James Makens Ph.d.; Seyhmus Baloglu  出版社:Pearson College Div  出版日:2016/04/14 裝訂:精裝
For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 7/e is the definitive source for hospitality marketing.Ta
缺貨無法訂購
Marketing for Hospitality and Tourism

19.Marketing for Hospitality and Tourism

作者:Gerald Ross(EDI)  出版社:STATES ACADEMIC PR  出版日:2021/11/16 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Marketing for Hospitality and Tourism (Original)
滿額折

20.Marketing for Hospitality and Tourism (Original)

作者:KOTLER  出版社:PRENTICE-HALL;INC.  出版日:2010/01/01 裝訂:精裝
THE most widely used Hospitality marketing book—this four-color leader is comprehensive and innovative, managerial and practical, state-of-the-art and real-world. Building on the authors’ expertise, i
定價:1340 元, 優惠價:1 1340
無庫存,下單後進貨(採購期約4~10個工作天)
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