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【簡體曬書節】 單本79折,5本7折,優惠只到5/31,點擊此處看更多!

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Geoffrey A. Moore (10)
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Geoffrey A. Moore、Paul Johnson、Tom Kippola (1)
Paul Gillin/ Geoffrey a Moore (FRW) (1)
Paul Wiefels/ Geoffrey A. Moore (FRW)/ Geoffrey A. Moore (1)
墨爾(Geoffrey A. Moore)、詹森(Paul Johnson)、吉伯樂(Tom Kippola) (1)
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16筆商品,1/1頁
Escape Velocity ─ Free Your Company's Future from the Pull of the Past
滿額折
作者:Geoffrey A. Moore  出版社:HarperCollins US  出版日:2011/09/06 裝訂:精裝
From the world?s leading high-tech strategist comes the definitive road map to help established companies create next-generation growth. Geoffrey Moore?s now-classic Crossing the Chasm became a must
定價:980 元, 優惠價:79 774
庫存:2
Zone to Win ― Organizing to Compete in an Age of Disruption
滿額折
作者:Geoffrey A. Moore  出版社:Diversion Distribution Services  出版日:2015/11/03 裝訂:平裝
Over the last 25 years, Geoffrey Moore has established himself as one of the most influential high-tech advisors in the world—once prompting Conan O’Brien to ask “Who is Geoffrey Moore and why is he m
定價:665 元, 優惠價:1 665
無庫存,下單後進貨(到貨天數約30-45天)
Dealing With Darwin: How Great Companies Innovate at Every Phase of Their Evolution
滿額折
作者:Geoffrey A. Moore  出版社:Portfolio  出版日:2005/12/29 裝訂:精裝
Bestselling author Geoffrey Moore shows companies how to rise to the challenge of natural selectionA-and master their own evolution Geoffrey Moore is one of the most respected and bestselling names
定價:943 元, 優惠價:79 745
無庫存,下單後進貨(到貨天數約30-45天)
Living on the Fault Line: Managing for Shareholder Value in Any Economy
滿額折
作者:Geoffrey A. Moore  出版社:PBKHRPBS  出版日:2002/09/01 裝訂:精裝
The fault line -- that dangerous, unstable seam in the economy where powerful innovations and savage competition meet and create market-shattering tremors. Every company lives on it; no manager can co
定價:943 元, 優惠價:79 745
無庫存,下單後進貨(到貨天數約30-45天)
Living on the Fault Line: Managing for Shareholder Value in the Age of the Internet
滿額折
作者:Geoffrey A. Moore  出版社:Harperbusiness  出版日:2011/03/30 裝訂:平裝
Presents the program described in the author's original edition by where companies make management decisions using shareholder value as a key driver, revised in light of dot-com business failures, usi
定價:595 元, 優惠價:79 470
無庫存,下單後進貨(到貨天數約30-45天)
Inside the Tornado ─ Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets
滿額折
作者:Geoffrey A. Moore  出版社:HarperCollins US  出版日:2004/12/01 裝訂:平裝
In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Up
定價:665 元, 優惠價:79 525
無庫存,下單後進貨(到貨天數約30-45天)
斷層線上
作者:Geoffrey A. Moore  出版社:臉譜文化  出版日:2001/01/01 裝訂:平裝
繼《跨越鴻溝》《龍捲風暴》《大金剛法則》等三本暢銷的高科技著作後,矽谷行銷大師傑佛瑞•墨爾(Jeoffrey Moore)再次推出精心力作《斷層線上》,探討那些在網際網路之前就已經功成名就的公司,面對網際網路所帶來的巨大衝擊,應該如何有效經營股東的權益。網際網路被公認為是一種席捲天下的中斷式創新(disruptive innovation),沒有任何一個產業或公司可以置身事外。而且所造
絕版無法訂購
企業達爾文:如何能永遠創新思科等百家企業印證
作者:GEOFFREY A. MOORE  出版社:臉譜文化  出版日:2007/07/20 裝訂:平裝
商場競爭已不是「創新vs.不創新」的比賽,而是「X創新vs.Y創新」的較勁,某一期成功的「X創新」,如何轉換為下一期「Y創新」,才是取勝法則。 本書在探討創新的競爭法則,書名冠以「達爾文」,說明在創新的世界裡,創新仍然有遭逢失敗的競爭壓力。換言之,創新不是勝利的票房保證,創新也會讓企業失敗,所以,競爭不是靠同一招式的創新取勝,而是要從各種不同的創新模式中選出最聰明的一種創新。 《企業達爾文》是
絕版無法訂購
The Infinite Staircase: What the Universe Tells Us about Life, Ethics, and Mortality
滿額折
作者:Geoffrey A. Moore  出版社:Benbella Books  出版日:2021/08/10 裝訂:精裝
定價:943 元, 優惠價:1 943
無庫存,下單後進貨(到貨天數約30-45天)
Dealing with Darwin ─ How Great Companies Innovate at Every Phase of Their Evolution
滿額折
作者:Geoffrey A. Moore  出版社:Portfolio  出版日:2008/05/27 裝訂:平裝
The Darwinian struggle of business keeps getting more brutal as competitive advantage gaps get narrower and narrower. Anything you invent today will soon be copied by someone elseA-probably better an
定價:840 元, 優惠價:79 664
無庫存,下單後進貨(到貨天數約30-45天)
Crossing the Chasm ─ Marketing and Selling Disruptive Products to Mainstream Customers
滿額折
作者:Geoffrey A. Moore  出版社:Harpercollins  出版日:2014/01/28 裝訂:平裝
The bible for bringing cutting-edge products to larger markets—now revised and updated with new insights into the realities of high-tech marketingIn Crossing the Chasm, Geoffrey A. Moore shows that in
定價:1015 元, 優惠價:79 802
海外有庫存,下單後進貨(到貨天數約30個工作天)
The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado
作者:Paul Wiefels; Geoffrey A. Moore (FRW); Geoffrey A. Moore  出版社:HarperCollins US  出版日:2002/08/01 裝訂:平裝
In The Chasm Companion, The Chasm Group's Paul Wiefels presents readers with a new analysis of the ideas introduced in bestselling author Geoffrey Moore's classic books, Crossing the Chasm and Inside
絕版無法訂購
The New Influencers: A Marketer's Guide to the New Social Media
作者:Paul Gillin; Geoffrey a Moore (FRW)  出版社:Linden Pub  出版日:2009/05/01 裝訂:平裝
Exploring how and why online forums such as Facebook, Twitter, and blogs have gained such popularity—and credibility—with consumers, this practical guide offers proven strategies for orga
定價:593 元, 優惠價:1 593
無庫存,下單後進貨(到貨天數約30-45天)
Crossing the Chasm ─ Marketing and Selling High-Tech Products to Mainstream Customers
作者:Geoffrey A. Moore; Regis McKenna (FRW)  出版社:HarperCollins US  出版日:2002/09/01 裝訂:平裝
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger mar
絕版無法訂購
大金剛法則:高科技選股投資祕笈
作者:Geoffrey A. Moore; Paul Johnson; Tom Kippola  出版社:臉譜文化  出版日:1998/08/01 裝訂:平裝
絕版無法訂購
大金剛法則-企畫叢書FP2020
作者:墨爾(Geoffrey A. Moore); 詹森(Paul Johnson); 吉伯樂(Tom Kippola)  出版社:臉譜文化  出版日:2000/03/01 裝訂:平裝
如果你在1990年代早期,投資10,000美元於思科的股票,則現在已增值至1,285,000美元。如果在1986年微軟剛上市時,買進10,000美元的股票,現在的價值已達1,800,000美元如何得知在何時可以參與投資呢?未來的微軟和思科又要到哪裡尋覓呢?「大金剛法則」,提供了答案。(在高科技行業中,能置身於大金剛級的廠商就代表了他是市場上的領袖) 本書揭露了高科技股票市場的動態關係,並說明
絕版無法訂購

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