TOP
0
0
【簡體曬書節】 單本79折,5本7折,優惠只到5/31,點擊此處看更多!
Organizational Culture in Action ― A Cultural Analysis Workbook
90折

Organizational Culture in Action ― A Cultural Analysis Workbook

商品資訊

定價
:NT$ 5222 元
優惠價
904700
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
相關商品
商品簡介
作者簡介

商品簡介

Offering students and practitioners an applied approach to the subject, Organizational Culture in Action (OCA) walks them through a six-step model for analyzing an organization’s culture to provide insight into positive communication practices to improve organizational ethics and effectiveness.

The authors review relevant theory while integrating a constitutive approach to studying organizational culture and communication. Practical guides for multiple data collection methods are provided, and the workbook format is full of interactive tools that engage students and reinforce learning. The revised OCA cultural analysis model in this edition provides the below elements.

• The revised first step in the model – "articulating the value of cultural analysis" includes connections to public relations and crisis management.

• A definition of communication and the analysis process that foregrounds ethics throughout the book is included.

• Recent research on organizational moral learning is integrated in the ethics chapter, and throughout the book.

• The Communicative Constitutive of Organizations is now foregrounded throughout the book, and reflected in a table capturing variable and metaphor approaches to culture.

• The latest applied research is integrated in units on diversity, change, leadership, and effectiveness in relation to positive organizational communication.

• Enriched guides on multiple data collection methods now includes surveys.

• Cases, examples, and applications relevant to crisis, employee engagement, virtual organizations, conflict management, and public relations are provided.

Professionals come away equipped to apply cultural insights to fostering inclusiveness in relation to diversity, supporting organizational change, making leadership more dynamic, understanding the link between ethics and culture, and achieving personal and professional growth.

作者簡介

Gerald W. C. Driskill is a Professor at the University of Arkansas—Little Rock, USA. He teaches undergraduate and graduate courses in organizational communication, theory, and intercultural communication.

您曾經瀏覽過的商品

購物須知

外文書商品之書封,為出版社提供之樣本。實際出貨商品,以出版社所提供之現有版本為主。部份書籍,因出版社供應狀況特殊,匯率將依實際狀況做調整。

無庫存之商品,在您完成訂單程序之後,將以空運的方式為你下單調貨。為了縮短等待的時間,建議您將外文書與其他商品分開下單,以獲得最快的取貨速度,平均調貨時間為1~2個月。

為了保護您的權益,「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。

若要辦理退貨,請在商品鑑賞期內寄回,且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。

優惠價:90 4700
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

暢銷榜

客服中心

收藏

會員專區