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The Business of Personal Training

ISBN13：9781492517221
出版社：Human Kinetics
作者：Mark Nutting
裝訂／頁數：平裝／280頁
規格：27.3cm*21cm*1.9cm (高/寬/厚)
出版日：2018/02/28
關鍵字： The Business of Personal Training、 The、 Business、 of、 Personal、 Training、 Human Kinetics、 Mark Nutting、外文書、 Medical sciences; Medicine、

杜威圖書分類： Medical sciences; Medicine

定價：NT$ 3795 元

無庫存，下單後進貨(到貨天數約30-45天)

可得紅利積點：113 點

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商品簡介

This guide outlines business aspects of personal training. It covers the roles and responsibilities of personal trainers, including the purpose and scope of the role, working for a fitness facility, being self-employed, or owning a facility, then business skills: creating a business plan; determining a business structure; screening and hiring staff; obtaining insurance; determining offerings and their pricing; developing forms and contracts; becoming profitable; marketing services and the business; selling; communicating with clients, businesses, and the community; identifying options for outsourcing tasks; and growing the business. Additional content is available online. Annotation ©2018 Ringgold, Inc., Portland, OR (protoview.com)

作者簡介

Mark A. Nutting, CSCS,*D, NSCA-CPT,*D, ACSM-HFD, ACSM-CEP, RCPT*E, is known for “training the personal trainer.” He has more than 37 years of experience in personal training and health club management and over 10 years of intensive study about business practices and how to apply them to the fitness industry. Mark is an early adopter of the newest technologies and social media applications, and he is an eight-year veteran blogger to his large network of top professionals in general business and the fitness business. In 2017, Mark was designated as a Recognized Certified Personal Trainer Emeritus by the National Strength and Conditioning Association (NSCA). He was the recipient of the 2016 Personal Fitness Professional’s Trainer of the Year Legacy Award and NSCA’s 2009 Personal Trainer of the Year Award.