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China's Technology Innovators ― Selected Cases on Creating and Staying Ahead of Business Trends
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China's Technology Innovators ― Selected Cases on Creating and Staying Ahead of Business Trends

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:NT$ 4050 元
優惠價
903645
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
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作者簡介

商品簡介

This book is one of the first to explore how Chinese companies are feeling the impulse of emerging business trends and seizing opportunities brought by technology innovation. It consists case studies of 7 Chinese companies: 3DMed, Wechat from Tencent, Shanghai GM, CP Group, Alibaba, AutoNavi, and ICBC. Each Chinese company has its unique perspectives and different ways to make transformation and business model adjustments. The book helps fill the gap between the global interest in “Innovate in China” and the limited availability of cases on innovations in the country. It is a valuable reference resource for readers in China and beyond wishing to address challenges in the context of growing digital technologies and overwhelming business trends.

作者簡介

Dr. Xiaoming Zhu is Professor of Management at CEIBS, where he served as President from June 2006 to March 2015. Dr. Zhu graduated from Shanghai Jiao Tong University with a doctoral degree in engineering. 
As an expert enjoying the State Council's special subsidy, he is also adjunct professor and Ph.D. supervisor in the College of Economics and Management at Shanghai Jiao Tong University, adjunct professor and Ph.D. supervisor at Shanghai University of Finance and Economics, Ph.D. supervisor for the China UnionPay postdoctoral programme, and Director of CEIBS Shanghai Research Institute of Digitalisation and Internet Finance. Dr. Zhu assumed the positions of deputy secretary general of the Shanghai Municipal Government, Chairman of the Shanghai Foreign Trade and Economic Cooperation and Shanghai Foreign Investment Committee, Vice Chairman of the Shanghai People’s Congress, and Vice Chairman of the Shanghai People’s Political Consultative Conference. The major honors awarded to Dr. Zhu include the 2nd Prize and the 3rd Prize for "Science and Technology Advancement in Shanghai", the 1st Prize and the 2nd Prize for "Shanghai Policy-making Consultation" and Distinguished Award of the International Academy of Management. He also assumed the positions of Vice Chairman of the China Society of Industrial and Applied Mathematics, and Director of the Shanghai Evaluation Committee of International Business Professionals. 
Dr. Zhu has published substantial amounts of books and research reports, including the Shanghai Foreign Trade and Economic Cooperation Series, the Mathematical Model Study of Economic and Management Cases (one of the coauthors), the Report on China’s Outsourcing Development 2007-2013(editor-in-chief), the 2010 Report on Development of China’s Outward Investment and Economic Cooperation(editor-in-chief), Platform as a Service, the Report on China’ Third Party E-payment Sector, E-payment Revolution, the Chinese version of Mastering the Hype Cycle, and Business Trends in The Digital Age: Evolution of Theories and Applications (Published by Springer in 2016).

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優惠價:90 3645
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

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