Disrupt Yourself ─ Putting the Power of Disruptive Innovation to Work

Are you a high potential charting your course within your current organization, a leader trying to jumpstart innovative thinking in your company? Or are you ready to do something new?

Consider this simple yet powerful idea: disruptive companies and ideas upend markets by doing something truly different they see a need, an empty space waiting to be filled, and they dare to create something for which a market may not yet exist. An expert in driving innovation via personal disruption, Whitney Johnson, will help you understand how the frameworks of disruptive innovation can apply to you: if you want to be successful in unexpected ways, follow your own disruptive path. Dare to innovate. Dream big dreams. Do something astonishing. Disrupt yourself. In this book, you will learn how to apply these frameworks to building a business, career and you.

We are living in an era of accelerating disruption those who can manage the S-curve waves of learning and maxing out will have a competitive advantage. But this is a skill set that needs to be learned.Disrupt Yourself will help people cope with the unpredictability of disruption, and use it to their competitive advantage.

A disruptor of ideas and wielder of influence, Whitney Johnson uses her talent to build movements. Having immersed her life and studies in the idea of personal disruption, this innovator and former institutional investor-ranked Wall Street analyst infuses communications with a palpable business story.

Whether speaking at corporations and universities, contributing at international conferences, blogging for Harvard Business Review or tweeting 140-character messages, her prolific insights on personal disruption, disruptive innovation, and startups are imbibed and shared by tens of thousands of loyal followers.

Whitney is the author of the acclaimed Dare, Dream, Do: Remarkable Things Happen When You Dare to Dream. She has been named on numerous Smart Thinkers and People to Follow lists by major media such as Inc. Magazine, Business Insider and Huffington Post and is quoted in Wall Street Journal, CNN, Fast Company, Forbes and more.

As cofounder at startup investment advisor Rose Park Advisors, she co-led an in-the-trenches venture that applied frameworks of disruptive innovation to investing. She provides strategic and tactical advice to CEOs of early stage start-upsadvising how to influence opinion, build a movement and connect to the right people.

Whitney’s exceptional focus and discernment for momentumwhen it's building, when it's peaking and when it's gone, has enabled her to pick winnerswhether stocks, start-ups, concepts or people.