滿額折
Strategy ― Critical Perspectives on Business and Management
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：NT$ 84000 元領券後再享86折起
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團購優惠券A
8本以上且滿1500元
再享89折，單本省下9240元
再享89折，單本省下9240元
領
無庫存，下單後進貨(採購期約4~10個工作天)
可得紅利積點：2520 點
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商品簡介
商品簡介
Whilst there are a wide number of competing definitions of strategy there is a consensus about its importance and about its ability to determine whether a company succeeds or fails.
This is the most comprehensive collection to date on all aspects of strategy.
The collection:
* explores different conceptions of strategy, from the classical, rational models of Porter, through the empirical, emergent emphasis of Mintzberg to the competence based models of Grant and others
* considers the relationship between strategy and other subjects including economics and organisational studies
* covers key new developments including scenario planning, networks and strategic groups and knowledge
* looks at the implications of globalization and international management
* examines key strategic decisions including diversification and mergers and acquisitions.
With a new introduction by the editor and an extensive index, this collection is an invaluable reference tool and teaching aid.
This is the most comprehensive collection to date on all aspects of strategy.
The collection:
* explores different conceptions of strategy, from the classical, rational models of Porter, through the empirical, emergent emphasis of Mintzberg to the competence based models of Grant and others
* considers the relationship between strategy and other subjects including economics and organisational studies
* covers key new developments including scenario planning, networks and strategic groups and knowledge
* looks at the implications of globalization and international management
* examines key strategic decisions including diversification and mergers and acquisitions.
With a new introduction by the editor and an extensive index, this collection is an invaluable reference tool and teaching aid.
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