From Adam Smith to Michael Porter
商品資訊
定價
:NT$ 3332 元優惠價
:90 折 2999 元
領券後再享89折起
領
團購優惠券A
8本以上且滿1500元
再享89折,單本省下330元
再享89折,單本省下330元
領
無庫存,下單後進貨(採購期約4~10個工作天)
可得紅利積點:89 點
相關商品
商品簡介
商品簡介
This book deals with important theories of international competitiveness and their strategic implications and practical applications. The theories range from classical theories such as Adam Smith's absolute advantage to new theories such as Michael Porter's diamond model. It also incorporates the latest theoretical advances, including the nine-factor model, the generalized double diamond model and the dual double diamond model.This newly revised volume is suitable for Business Strategy and International Business courses on both the graduate and upper-division undergraduate levels. It is also suitable for policy makers and corporate managers. Educators, students, and practitioners will find useful implications from this book's systematic integration and application of important competitiveness models.
主題書展
更多書展本週66折
您曾經瀏覽過的商品
購物須知
為了保護您的權益,「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨,請在商品鑑賞期內寄回,且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。