The Accidental Entrepreneur

Like many business owners, Susan-Urquhart Brown never expected to end up as an entrepreneur. Launching her own business spoke to her passions, but she soon realized there was much more to being a successful owner than she ever expected. In The Accidental Entrepreneur, she takes all the mystery out of going solo. For those who are just beginning to consider starting a venture as well as those who want to take their organization to the next level, she offers advice on what works and what doesn’t. With hard-won wisdom and empathy, she shows readers: • the 8 questions everyone should ask up front • the top 10 traits of the successful entrepreneur • how to obtain a license and sellers permit • the best way to create a business plan • 10 simple ways to get referrals • the 6 secrets of marketing a business • smart tips for investing and finance • ways to avoid burnout • how to avoid the 7 biggest pitfalls in business Starting one’s own business should be exciting, not scary. This is the one book that will show readers how to create a successful and fulfilling venture they can be proud of.

Susan Urquhart-Brown (Oakland, CA) started her own company in 1995. As a business coach and mentor, she has encouraged thousands of people to build the business of their dreams. From 1998 to 2001, Susan wrote an advice column inThe San Francisco Chronicle for entrepreneurs called, "Going Solo."