笑話、幽默與中國人
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In this volume, the theories of "The Other Side of the Coin" and "Background Knowledge" are proposed for understanding Chinese jokes. The two theories may be applicable to understanding jokes of any cultural background.
The research methods of the study include interviews, questionnaires with open-end questions, multiple-choice questions, and seven-point scales. The inferential staticstics used are the Chi-square test, the Fisher's Exact test, the corrected Chi-square test, the independent and dependent t-test, the analysis of variances(ANOVA), and Scheffe's post-hoc test.
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