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財經英語閱讀(簡體書)
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財經英語閱讀(簡體書)

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《財經英語閱讀》共12章,內容涉及國際經濟全球化、貨幣市場、銀行業、保險、財務管理、稅收、會計、審計等。每章由三個單元組成,每個單元含有學習目標、導入、課文、閱讀技巧、注釋、專業詞匯表和習題。本教材內容新穎,編排合理,生詞量及習題難度適中。
本教材適合高職高專院校審計、會計、金融等財經類專業的學生使用,也可作為相關行業從業人員提高英語水平的培訓教材。

目次

Chapter One Economic GIobalization
Text A Introduction to Economic Globalization
Text B Sub-prime Mortgage Crisis
Text C Financial Crisis Tests Durability of Globalization

Chapter Two Money Market
Text A Introduction to Money Market
Text B Money Market Mutual Funds
Text C Fed Announces New Plan to Help Money Market Funds

Chapter Three Banking
Text A Introduction to Banking
Text B The Banking Industry in China
Text C EU Fudge on Bank Reform

Chapter Four Investment
Text A Introduction to Investment Company
Text B Venture Investment
Text C How to Make Investment in Stock Market

Chapter Five Insurance
Text A Introduction to Insurance
Text B Risk
Text C How to Drive Down the Cost of Car Insurance

Chapter Six Business Management
Text A Introduction to Managers and Management
Text B Management by Objectives
Text C You Cant Learn Management in a Classroom

Chapter Seven Financial Management
Text A Introduction to Financial Management
Text B The Finahcial Market
Text C Silent Disaster——Tens of billions of dollars in financing arrangements are in trouble

Chapter Eight Taxation
Text A Introduction to Taxation
Text B Principle and Types of Taxation
Text C The Last Tax-free Christmas Online

Chapter Nine Accounting
Text A Introduction to Accounting
Text B Financial Statements of Accounting
Text C Accounting Ethic

Chapter Ten Auditing
Text A Introduction to Audit
Text B Audit Report
Text C Who Will Protect Public from Leaders Like Enrons

Chapter Eleven Marketing
Text A Introduction to Marketing
Text B Marketing Research
Text C Marketing Strategies for Fast-Moving Consumer Goods

Chapter Twelve E-business
Text A Introduction to E-business
Text B The Advantages and Disadvantages of E-commerce
Text C E-business: Opportunity or Peril

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