GROWING LOCAL VALUE
商品資訊
商品簡介
- By the cofounder of the Business Alliance for Local Living Economies--the nation's most prominent advocacy organization for local businesses--and the founder of the internationally known children's clothing company Hanna Andersson
- Details specific business practices that will enable local businesses to strengthen both their communities and their bottom lines
- Offers a host of real-world examples from companies such as Greyston Bakery, Wild Planet Toys, Powell's Books, and many others
Growing a successful business is about meeting the needs of customers--and, by extension, the needs of the entire community. Turn your business into a good citizen and you can help ensure its success and contribute to making your community a great place to live and work. Growing Local Value shows how to build a values-driven business that is deeply embedded in local life.
Drawing on real-world examples from Greyston Bakery, Wild Planet Toys, Powell's Books, and many other companies, Laury Hammel and Gun Denhart show how you can leverage every aspect of your business--from product creation to employee recruitment, vendor selection, and raising capital--to benefit both the community and the bottom line. Growing Local Value explores in depth how your business can contribute to its community--and the benefits it will receive when it does.
作者簡介
Gun Denhart cofounded the Hanna Andersson children’s clothing company in 1983. Through her leadership, the company has become known for its high-quality clothing made from soft cot- ton materials as well as community involvement and family- friendly work practices.
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