Tourism: Concepts and Practices (Original)

1.Builds on the author’s experience–using examples that capture the world’s largest and fastest growing industry.
‧Offers industry examples gleaned from the author’s years of experience in the field.
2.Uses a systems approach–to form the foundation of the text.
‧Includes five parts devoted to the characteristics, organization, operations, and social and cultural aspects of tourism.
3.Emphasizes real-world connections–using case studies, professional profiles, corporate profiles, career information and more!
‧Takes students into the world of tourism and the opportunities it holds for both consumers and professionals.
4.Includes Focus On contributions–authored by industry experts.
‧Provides multiple views of the tourism industry through the eyes of experienced professionals.
5.Offers Geography Spotlights–that look at reasons people travel and the places people go.
‧Offers virtual trips around the globe and emphasizes the seven reasons people travel (Educational Tourism; Romantic Tourism; Adventure Tourism; Eco Tourism Cultural/Heritage Tourism; Remote Tourism; and Sea, San & Sun Tourism).
6.Devotes a chapter to sustainability and ecotourism–see Chapter 12.
‧Addresses current trends and issues in the field.
7.Offers case studies, Internet exercises, suggested activities and Apply Your Knowledge questions–in every chapter.
‧Develops students’ critical thinking and problem-solving abilities.
‧Provides innovative assignments that can be used effectively with individuals or groups.

PART I: THE CHARACTERISTICS OF TOURISM
Ch 1 Introduction to Tourism
Ch 2 Motivation for Leisure Tourism
Ch 3 Tourism Marketing
Ch 4 Tourism Economics

PART II: ORGANIZING TOURISM
Ch 5 Tourism Policy and Organizations
Ch 6 Tourism Planning and Sustainable Development
Ch 7 Tourism Research

PART III: OPERATING SECTORS 1
Ch 8 Attractions and Entertainment
Ch 9 Business Travel: Meetings, Conventions, and Expositions

PART IV: SOCIAL, CULTURAL, HERITAGE AND ECO-TOURISM
Ch 10 Social Aspects of Tourism
Ch 11 Cultural and Heritage Tourism
Ch 12 Eco-tourism

PART V: OPERATING SECTORS 2
Ch 13 Tourism Distribution Organizations
Ch 14 Transportation
Ch 15 Lodging and Restaurants
Ch 16 Tourism in the Future