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The world is complex, but acknowledging its complexity requires an appreciation for the many roles context plays in shaping natural phenomena. In Unsimple Truths, Sandra Mitchell argues that the l

The world is complex, but acknowledging its complexity requires an appreciation for the many roles context plays in shaping natural phenomena. In Unsimple Truths, Sandra Mitchell argues that the l

This fine collection of essays by a leading philosopher of science presents a defence of integrative pluralism as the best description for the complexity of scientific inquiry today. The tendency of some scientists to unify science by reducing all theories to a few fundamental laws of the most basic particles that populate our universe is ill-suited to the biological sciences, which study multi-component, multi-level, evolved complex systems. This integrative pluralism is the most efficient way to understand the different and complex processes - historical and interactive - that generate biological phenomena. This book will be of interest to students and professionals in the philosophy of science.

This fine collection of essays by a leading philosopher of science presents a defence of integrative pluralism as the best description for the complexity of scientific inquiry today. The tendency of some scientists to unify science by reducing all theories to a few fundamental laws of the most basic particles that populate our universe is ill-suited to the biological sciences, which study multi-component, multi-level, evolved complex systems. This integrative pluralism is the most efficient way to understand the different and complex processes - historical and interactive - that generate biological phenomena. This book will be of interest to students and professionals in the philosophy of science.

Advertising & IMC: Principles and Practice presents the strategic use of communications to engage different types of consumers. Covering advertising, public relations, direct marketing, promotion, and

For courses in introductory advertising. Increase the relevancy and effectiveness of marketing communications Advertising & IMC: Principles and Practice presents the strategic use of c

NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Student Value Editions also offer a great value; this format costs si

Natural and social sciences seem very often, though usually only implicitly, to hedge their laws by ceteris paribus clauses - a practice which is philosophically very hard to understand because such

Representing a wide range of disciplines -- biology, sociology, anthropology, economics, human ethology, psychology, primatology, history, and philosophy of science -- the contributors to this book re