We envisage a text of approximately 120 pages or 15 pages per chapter. The principal audiences for the book are corporate executives, leaders of non-profits and public institutions, corporate communic
The chief communication officer at a Fortune 500 multinational corporation today faces the challenges of a rapidly changing global economy, a revolution in communications channels fueled by the Inter
Goodman and Hirsch offer tips and advice for successful business communication on a global scale. Chapter titles include "Strategic Models for Corporate Communication Practice," &
The communication role in organizations has changed, just as the nature of organizations has changed in response to the explosion of new communication technologies as well as global networks within or
Learning to think innovatively requires practice. This workbook, which serves as a companion to Roberta Ness's Innovation Generation: How to Produce Creative and Useful Scientific Ideas, provides ove
This book explores the extent to which fuzzy set logic can overcome some of the shortcomings of public choice theory, particularly its inability to provide adequate predictive power in empirical studi