國際商務談判(英文)（簡體書）

《國際商務談判(新時代商務英語專業系列教材)(英文版)》是面向商務專業本科學生的商務談判教材，體現了國際商務談判理論和商務談判實踐相結合，針對性和實用性相結合，真實性與通用性相結合的特點。全書共八章，系統地介紹了國際商務談判的概念、特點、原則、過程步驟、談判策略和技巧以及各國談判風格等，並附有大量的案例和習題，適合商務英語專業的學生和從事相關工作的企事業人員使用。

Chapter I Basics of International Business Negotiation
1.Introduction to Negotiation and Culture
2.Concept and Characteristics of International Business Negotiation
3.Principles of International Business Negotiation
Chapter II Planning the Negotiation
1.Forming Negotiation Team
2.Creating Information Base
3.Drafting Negotiation Plan
4.Physical Preparations
Chapter III Executing the Negotiation
l.The Opening Phase
2.The Bargaining Phase
3.The Closing Phase
Chapter IV Strategies and Tactics in International Business Negotiation
1.Standard Negotiation Strategies
2.Countering Negative Negotiation Tactics
3.Developing Your Negotiation Strategies
Chapter V Ways of Breaking an Impasse in Negotiation
1.Causes of an Impasse
2.Strategies of Breaking an Impasse
3.Six Approaches for Getting through to the Decision Maker
4.Establishing Deadlines to Move a Deal Along
Chapter VI Communication Skills in International Business Negotiation
1.Introduction
2.Four Styles of Communication
3.Developing Your Communication Style
4.Non-verbal Communication
5.Cuhural Differences in Style Preferences
Chapter VII Styles of International Business Negotiation
1.Introduction
2.Negotiating in Asia
3.Negotiating in Europe
4.Negotiating in North America
5.Negotiating in Latin America
6.Negotiating in the Middle East
7.Negotiating in Africa
Chapter VIII The Principles of Negotiation
1.The Definition of Pie
2.Reservation Value...