再享89折，單本省下110元
商品簡介
The Business of Culture examines the rise of Chinese "cultural entrepreneurs," businesspeople who risked financial well-being and reputation by investing in multiple cultural enterprises in the late nineteenth and twentieth centuries. Rich in biographical detail, the interlinked case studies featured in this volume introduce three distinct archetypes: the cultural personality, the tycoon, and the collective enterprise. The studies include Law Bun, a Hong Kong pulp fiction and film magnate, Aw Boon Haw, the "tiger" behind the Tiger Brand pharmaceutical company, and the Shaw Brothers, filmmakers who drew thousands of people out each night to watch movies in Hong Kong, Singapore, Malaya, and beyond. These portraits reveal how rapidly evolving technologies and growing transregional ties created fertile conditions for business success in the cultural sphere. They also highlight strategies used by cultural entrepreneurs around the world today.
Christopher Rea is an associate professor of Asian studies at the University of British Columbia.
作者簡介
名人/編輯推薦
"The voices, lives, and enterprises that emerge from this delightful volume are vivid and illuminating—a captivating read." — Thomas Mullaney, author of Coming to Terms with the Nation: Ethnic Classification in Modern China
"The Business of Culture guides readers through the historical transition of the late imperial 'man of letters,' to the 'cultural entrepreneur' enabled by new technologies, followed by the PRC's 'worker in the arts,' and concluding with the reemergence in China of the kinds of cultural entrepreneurship that had developed in other sinophone countries. Edited by two distinguished scholars, this volume will be essential to those studying the history of culture and commerce in China and Southeast Asia." — Richard King, author of Milestones on a Golden Road: Writing for Chinese Socialism, 1945–80
您曾經瀏覽過的商品
購物須知
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。