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為了適應旅遊人才市場對旅遊教育的要求，《實用旅遊英語寫作》從旅遊商務溝通的角度對旅遊產業涉及的信函、廣告、宣傳、合同、協議、表格、工作報告等相關英語應用文體的格式及寫作方法做出了系統介紹，尤其是對學員在就業過程中必然要涉及的簡歷及求職信的寫法做出了較為詳盡的說明，希望他們能夠學以致用，解決未來在旅遊產業中就業及工作的實際問題。旅遊產業涉及交通、住宿、飲食、游覽、購物、娛樂等諸多項目，《實用旅遊英語寫作》在編寫過程中盡可能提供各種典型寫作範例。全書共分九章，每章前有學習目標，結尾有本章重點內容總結，此外還附有練習題、疑難詞匯及表達方式的注釋，以方便學習者使用。
目次
Forward
Chapter One General Introduction to Practical English Writing
1. Features of practical English writing
2. Principles of practical English writing
3. Elements of effective English writing
4. Practical writings in daily communications
Chapter Two Business Letters in the Travel Industry
1. The essential parts of a business letter
2. The language characteristics Of a business letter
3. The forms of a business letter
4. The memo
5. The circular
6. The form letter
Chapter Three Advertising Literature in the Travel Industry
1. The structure of advertisements
2. Language characteristics of English advertising
3. Advertising in the travel industry
Chapter Four Publicity Literature in the Travel Industry
1. The difference between publicity and advertising
2. Characteristics of publicity literatures in the travel industry
3. The presentation of destination country/city or a tourist attraction
Chapter Five Agreements and Contracts in the Travel Industry
1. The layout of agreements in the travel industry
2. Contracts in the travel industry
3. The features of agreements and contracts
Chapter Six Document Forms and Invitations in the Travel Industry
1. Format qualifications of document forms
2. Contents of document forms
3. Devices used in the completion of the document forms
4. Invitations in the Travel Industry
Chapter Seven Tour Itineraries, Work Reports and Menu Design in the Travel Industry
1. The structure of the tour itinerary
2. The arrangement of reports
3. Special techniques in writing a work report
4. Qualities of reports
5. Menus
Chapter Eight Resumes in the Travel Industry
1. The structure of resumes
2. The space layout of the resume
3. Features of a resume
4. Resumes in the travel industry
Chapter Nine Cover Letters in the Travel Industry
1. The structure of cover letters
2. Rules of writing cover Letters
3. Layout of English cover letters
4. Steps of writing a cover letter
References
Chapter One General Introduction to Practical English Writing
1. Features of practical English writing
2. Principles of practical English writing
3. Elements of effective English writing
4. Practical writings in daily communications
Chapter Two Business Letters in the Travel Industry
1. The essential parts of a business letter
2. The language characteristics Of a business letter
3. The forms of a business letter
4. The memo
5. The circular
6. The form letter
Chapter Three Advertising Literature in the Travel Industry
1. The structure of advertisements
2. Language characteristics of English advertising
3. Advertising in the travel industry
Chapter Four Publicity Literature in the Travel Industry
1. The difference between publicity and advertising
2. Characteristics of publicity literatures in the travel industry
3. The presentation of destination country/city or a tourist attraction
Chapter Five Agreements and Contracts in the Travel Industry
1. The layout of agreements in the travel industry
2. Contracts in the travel industry
3. The features of agreements and contracts
Chapter Six Document Forms and Invitations in the Travel Industry
1. Format qualifications of document forms
2. Contents of document forms
3. Devices used in the completion of the document forms
4. Invitations in the Travel Industry
Chapter Seven Tour Itineraries, Work Reports and Menu Design in the Travel Industry
1. The structure of the tour itinerary
2. The arrangement of reports
3. Special techniques in writing a work report
4. Qualities of reports
5. Menus
Chapter Eight Resumes in the Travel Industry
1. The structure of resumes
2. The space layout of the resume
3. Features of a resume
4. Resumes in the travel industry
Chapter Nine Cover Letters in the Travel Industry
1. The structure of cover letters
2. Rules of writing cover Letters
3. Layout of English cover letters
4. Steps of writing a cover letter
References
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