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【簡體曬書區】 單本79折,5本7折,活動好評延長至5/31,趕緊把握這一波!
CONFUCIANISM BUSINSS PRACTICES IN CHINA(簡體書)
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CONFUCIANISM BUSINSS PRACTICES IN CHINA(簡體書)

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優惠價:87606
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商品簡介

- A book that connects business with culture, the present with the past, and the world with China. As there is already so much literature on business practices in China, instead of telling you WHAT and HOW, this small book is more focused on WHY. With better knowledge of the rationale behind the business practices in China, you can understand those practices better and make better decisions. By ushering you to Confucianism, the dominant school of thinking in Chinese history, this book can also help you to have better understanding of Chinese people and their way of thinking and behaving in general, and help you reduce your frustrations and anxieties in doing business in China.

作者簡介

Tony Q. Liu Liu Qian (Tony Q. Liu) has been giving lectures to foreign MBA students and executives at Beijing International MBA (BiMBA) at Peking University for five years. He is now in charge of the International Programs Department of BiMBA. Prior to BiMBA, Tony was in foreign trade business for more than 10 years. Graduated from English Department of Beijing Foreign Studies University in 1990, Tony received his MBA from Fordham University, New York City, and is a doctoral candidate in the School of Humanity and Social Science, Beijing Language and Culture University.

目次

Preface / 1
Acknowledgments / 3
Notes / 4
List of quotations from the Analects of Confucius / 5
Chapter One The Two Giants
Yao Ming / 3
Confucius / 5
The Zhou Order / 12
The concept of Junzi (Gentleman) / 15
What does Yao Ming have to do with Confucius? / 17
Culture, history and business / 19
Vertical approach vs. horizontal approach / 22
Chapter Two Guanxi at a Closer Look
Guanxi - a special Chinese word / 29
The circles / 31
The root of guanxi - familial relationship / 35
Graded Love / 37
The concept of Ren and filial piety / 39
Guanxi in business / 43
Reciprocity and renqing /48
An eternal process / 50
Chapter Three The Family Expanded
Familism / 57
The concept of Xiao - filial piety and beyond / 61
Face / 66
Face in business / 70
Morality vs. legality / 74
Contract vs. trust / 78
The concept of Yi (righteousness) / 81
Chapter Four Hierarchy and Propriety
Egalitarian or hierarchical / 85
The concept of Li (Propriety) / 91
Li and communication in China / 95
De (morality) and leadership in traditional Chinese culture / 100
Hierarchy in business / 107
Chapter Five Confused by Confucius?
One Confucius, many schools of Confucianism/115
Confucianism and other schools of thinking / 120
The cultural legacy / 123
Confucian businessman / 128
The concept of Zhongyong / 133
Present-day applications of Confucianism / 135
Two pieces of advice / 139
Index / 141
Selected Bibliography and Further Readings / 150

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