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Richard M. (Cleveland State University Perloff USA) (3)
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Arthur A. Raney (EDT)/ Jennings Bryant (EDT) (2)
Bruce K. Berger/ Bryan H. Reber (2)
David H. Weaver (EDT)/ Lars Willnat (EDT) (2)
Edited by Krishnamurthy Sriramesh and Dejan Vercic (2)
Helen Katz (2)
James Webster/ Patricia F. Phalen/ Lawrence W. Lichty (2)
Josephson, Sheree (Sheree Josephson Is a Presidential Distinguished Professor of Communication at Weber State University in Ogden Utah),Kelly, James (James D Kelly Is the Director of Journalism at In (2)
Kathleen (University of Washington Fearn-Banks USA),Kevin (University of Hawaii Kawamoto USA) (2)
Mary Beth Oliver (EDT)/ Arthur A. Raney (EDT)/ Jennings Bryant (EDT) (2)
Mary-Lou Galician (2)
Robert L. Heath (EDT)/ H. Dan O'Hair (EDT) (2)
Shelly Rodgers (EDT)/ Esther Thorson (EDT) (2)
Sommerfeldt, Erich (University of Maryland, USA),Botan, Carl (George Mason University, USA) (2)
Teresa L. Thompson (2)
Thompson, Teresa L. (University of Dayton, USA),Harrington, Nancy Grant (University of Kentucky, USA) (2)
Vangelisti, Anita L. (University of Texas at Austin, USA) (2)
Andrew F. Hayes (1)
Anne Cooper-Chen (EDT) (1)
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Routledge UK (20)
Routledge (17)
Lawrence Erlbaum Assoc Inc (7)
Taylor & Francis Inc (1)

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96筆商品,2/5頁
Media Law and Ethics. (5/e)
作者:Roy L. Moore; Michael D. Murray; Michael Farrell; Kyu Ho Youm  出版社:Taylor & Francis  出版日:2017/10/01 裝訂:平裝
Media Law and Ethics is a truly comprehensive overview and a thoughtful introduction to media law principle and cases and the related ethical concerns relevant to the practice of professional communic
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Advertising Theory
作者:Shelly Rodgers (EDT); Esther Thorson (EDT)  出版社:Taylor & Francis  出版日:2019/05/03 裝訂:平裝
定價:2747 元, 優惠價:1 2747
無庫存,下單後進貨(到貨天數約30-45天)
Advertising Theory
作者:Shelly Rodgers (EDT); Esther Thorson (EDT)  出版社:Routledge UK  出版日:2012/03/30 裝訂:精裝
Advertising Theory provides detailed and current explorations of key theories in the advertising discipline. The volume gives a working knowledge of the primary theoretical approaches of advertising,
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
The Routledge Handbook of Health Communication
90折
作者:Teresa L. Thompson  出版社:Routledge UK  出版日:2011/04/04 裝訂:平裝
The Routledge Handbook of Health Communication brings together the current body of scholarly work in health communication. With its expansive scope, it offers an introduction for those new to this are
定價:3900 元, 優惠價:9 3510
無庫存,下單後進貨(到貨天數約45-60天)
Routledge Handbook of Health Communication
作者:Teresa L. Thompson  出版社:Routledge UK  出版日:2011/04/04 裝訂:精裝
The Routledge Handbook of Health Communication brings together the current body of scholarly work in health communication. With its expansive scope, it offers an introduction for those new to this are
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
The Routledge Handbook of Family Communication
作者:Anita L. Vangelisti (EDT)  出版社:Routledge UK  出版日:2012/10/30 裝訂:平裝
With a synthesis of research on issues key to understanding family interaction, as well as an analysis of many theoretical and methodological choices made by researchers studying family communication,
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Advertising Theory
90折
作者:Esther Thorson Shelly Rodgers  出版社:Routledge UK  出版日:2012/02/23 裝訂:平裝
Advertising Theory provides detailed and current explorations of key theories in the advertising discipline. The volume gives a working knowledge of the primary theoretical approaches of advertising,
定價:3509 元, 優惠價:9 3158
無庫存,下單後進貨(到貨天數約45-60天)
Sex, Love, and Romance in the Mass Media ― Analysis and Criticism of Unrealistic Portrayals and Their Influence
90折
作者:Mary-Lou Galician  出版社:Routledge UK  出版日:2016/09/08 裝訂:平裝
This accessible yet research-based text offers both foundational theories and practical applications of analysis and criticism of mass media portrayals of sex, love, and romance in a wide variety of m
定價:2469 元, 優惠價:9 2222
無庫存,下單後進貨(到貨天數約45-60天)
Sports Media:Audiences, Industries, and Issues
作者:Arthur A. Raney (Florida State University)  出版社:PBKTYFRL  出版日:2022/01/07 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Routledge Handbook of Family Communication
作者:Anita L. Vangelisti (EDT)  出版社:Routledge UK  出版日:2012/10/30 裝訂:精裝
With a synthesis of research on issues key to understanding family interaction, as well as an analysis of many theoretical and methodological choices made by researchers studying family communication,
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
The Dynamics of Persuasion:Communication and Attitudes in the Twenty-First Century, International Student Edition
90折
作者:Richard M. (Cleveland State University Perloff USA)  出版社:PBKTYFRL  出版日:2020/11/15 裝訂:平裝
定價:3249 元, 優惠價:9 2924
無庫存,下單後進貨(到貨天數約45-60天)
Self Versus Others ─ Media, Messages, and the Third-Person Effect
90折
作者:Julie L. Andsager; H. Allen White  出版社:Taylor & Francis  出版日:2013/12/11 裝訂:平裝
Self Versus Others explores the third-person effect and its role in media as a means of persuasion. This scholarly work synthesizes more than two decades of research on the third-person effect, the pr
定價:3297 元, 優惠價:9 2967
無庫存,下單後進貨(到貨天數約30-45天)
Entertainment-Education and Social Change ― History, Research, and Practice
作者:Arvind Singhal (EDT); Michael J. Cody (EDT); Everett M. Rogers (EDT); Miguel Sabido (EDT)  出版社:Routledge  出版日:2003/11/01 裝訂:精裝
Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-edu
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Managing Interpersonal Conflict ─ Advances Through Meta-Analysis
作者:Thomas Parker (EDT); Mike Allen (EDT); Barbara Mae Gayle (EDT); Raymond W. Preiss (EDT)  出版社:Taylor & Francis  出版日:2013/06/01 裝訂:平裝
Managing Interpersonal Conflict is a systematic review of published conflict research in legal, institutional and relational contexts. Each chapter represents a summary of the existing quantitative so
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Handbook of Sports And Media
作者:Arthur A. Raney (EDT); Jennings Bryant (EDT)  出版社:Routledge  出版日:2006/04/30 裝訂:精裝
This distinctive Handbook covers the breadth of sports and media scholarship, one of the up-and-coming topics bridging media entertainment, sports management, and popular culture. Organized into histo
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Communication Research Measures ─ A Sourcebook
作者:Rebecca B. Rubin (EDT); Philip Palmgreen (EDT); Howard E. Sypher (EDT)  出版社:Routledge UK  出版日:2009/06/09 裝訂:平裝
The development of communication as a discipline has resulted in an explosion of scales tapping various aspects of interpersonal, mass, organizational, and instructional communication. This sourcebook
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Media Effects ― Advances in Theory and Research
作者:Mary Beth Oliver (EDT); Arthur A. Raney (EDT); Jennings Bryant (EDT)  出版社:Routledge  出版日:2019/07/04 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
The Dynamics of Persuasion:Communication and Attitudes in the 21st Century
95折
作者:Richard M. Perloff (Cleveland State University)  出版社:PBKTYFRL  出版日:2023/11/01 裝訂:平裝
定價:3249 元, 優惠價:95 3087
無庫存,下單後進貨(到貨天數約45-60天)
Crime and Local Television News ― Dramatic, Breaking, and Live from the Scene
作者:Jeremy H. Lipschultz; Michael L. Hilt  出版社:Routledge  出版日:2002/06/01 裝訂:平裝
This volume offers an analysis of crime coverage on local television, exploring the nature of local television news and the ongoing appeal of crime stories. Drawing on the perspectives of media studie
定價:2692 元, 優惠價:1 2692
無庫存,下單後進貨(到貨天數約30-45天)
The Dynamics of Persuasion:Communication and Attitudes in the Twenty-First Century
作者:Richard M. (Cleveland State University Perloff USA)  出版社:PBKTYFRL  出版日:2020/06/25 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
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