Standing at the intersection of history, business, and anthropology, this is the definitive guidebook for succeeding and prospering in any retail enterprise.As a senior retail executive for some of th
Welcome to the underworld of the truffle. Beneath the gloss of star chefs and crystal-laden tables, a hidden world of intrigue, sabotage, and crime undergirds the elegance of truffles: Hunters
The digital revolution has made customers more demanding than ever. Speed, transparency and hyper-personalisation are the new norm. More and more brand manufacturers are now selling in their own store
The retail market in the UK is worth more than £400 billion annually and employs over 3 million workers, while in the US 29 million people create over USD $4 trillion of revenue through the industry.
Discover how to use proven spy techniques to bolster your business strategies—from self-advocation to selling to interviewing—and ultimately make more money with this unique guide from the
How does Samsung use data to improve customers' omnichannel shopping experiences?How does Ipsos MORI develop cross-cultural market research insights to inform innovation at Unilever?How do Swedish ret
Learn the art of persuasion from a master salesman and discover how to change a "no thanks" to "yes, please!"Includes up-to-date business models and success stories.
According to many reports, the physical retail experience is in crisis as more and more consumers shift to internet shopping. Despite this, the majority of global purchases still happen offline, from
Consumer-facing and business-to-business organizations know that if they get their approach to customers right, they will be rewarded with unprecedented customer loyalty. This will lead to increased m
