商品簡介
Steer your company successfully through the turbulent seas of digital change with this practical toolkit.
In order to successfully implement changes in a company, a clear and well thought-out approach is required. Especially with changes that are driven by digitization, there is often a lack of awareness of the effects on employees and culture. New technology is used, but not culturally accepted; it is communicated incorrectly, those affected are not included, fears and worries are ignored. There is no real culture of change.
Mastering Digital Changes provides a clear system and structure with specific tools to guide companies and employees successfully through change processes. With case studies to illustrate procedures, processes, methods, and instruments, this book will provide everything you need to successfully implement digital change.
This book...
- Empowers organizations to successfully manage change that is driven by digitization.
- Includes practical tools and a clear system to enable easy application of principles.
- Features helpful case studies to illustrate how the system works.
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