Strategy, Innovation & The Art of Navigation: Enduring Lessons in Strategy & Leadership: Ten Stories from the History of Aviation, Space and Silicon V
商品資訊
定價
：NT$ 590 元無庫存，下單後進貨(到貨天數約30-45天)
可得紅利積點：17 點
相關商品
商品簡介
商品簡介
Strategy, Innovation & The Art of Navigation takes a tour through ten stories from which we can gain important insights into strategy, leadership and teamwork, relevant to any industry:
1. Kitty Hawk: The Gale of Creative Destruction - how industries are formed, evolve and displaced by new innovation.
2. The 50-60 Club: Longevity & Mortality - The surprisingly short lives of even the world's largest corporations.
3. The 1990's Air Fare Wars: Destructive Rivalry - Supply-Demand, Industry Analysis, Porter's Five Forces, Core Competence.
4. Moonshots- JFK, the power of backcasting, picking a future destination and then working out how to get there.
5. KAL007 and GPS: Strategic Navigation - The difference between flight planning and navigation; A Silicon Valley startup.
6. Igor Ansoff: Scope and Vectors for Growth - Squeezing more out of the core, pursuing market adjacencies and growth.
7. Jeppesen: Innovation & Transformation - The Explore-Exploit dilemma, ambidextrous organizations and 'Kodak moments'.
8. Gates' 1985 Letter to Sculley: Network Effects - The 'Sixth Force', complementors, network effects and antitrust actions.
9.Tenerife & Challenger: Psychological Safety - The fundamental importance of psychological safety in critical decision making.
10. Airbus, Boeing & the VLA: Game Theory - The power of cognitive empathy, the application of game theory to business. In the birth and evolution of a new industry, in the lifecycles of the companies that came, went and survived within it, in the boom-and-bust business cycles and in the dynamics of competition between them are to be found stories, lessons and patterns that transcend industries and, to a large extent, time. Later, aerospace played a role in the formation of what became Silicon Valley, from the history of which we can learn a great deal about innovation, entrepreneurship and the lifecycles of companies and industries. And, in the century since the inception of flight, the rise of the business school and the development of economic theory together provide a third, research based, historical thread from which to gain insights into business strategy. Drawing on all of these historical threads, our flight takes a route through this selection of ten stories and the enduring strategic leadership insights we can gain from them.
1. Kitty Hawk: The Gale of Creative Destruction - how industries are formed, evolve and displaced by new innovation.
2. The 50-60 Club: Longevity & Mortality - The surprisingly short lives of even the world's largest corporations.
3. The 1990's Air Fare Wars: Destructive Rivalry - Supply-Demand, Industry Analysis, Porter's Five Forces, Core Competence.
4. Moonshots- JFK, the power of backcasting, picking a future destination and then working out how to get there.
5. KAL007 and GPS: Strategic Navigation - The difference between flight planning and navigation; A Silicon Valley startup.
6. Igor Ansoff: Scope and Vectors for Growth - Squeezing more out of the core, pursuing market adjacencies and growth.
7. Jeppesen: Innovation & Transformation - The Explore-Exploit dilemma, ambidextrous organizations and 'Kodak moments'.
8. Gates' 1985 Letter to Sculley: Network Effects - The 'Sixth Force', complementors, network effects and antitrust actions.
9.Tenerife & Challenger: Psychological Safety - The fundamental importance of psychological safety in critical decision making.
10. Airbus, Boeing & the VLA: Game Theory - The power of cognitive empathy, the application of game theory to business. In the birth and evolution of a new industry, in the lifecycles of the companies that came, went and survived within it, in the boom-and-bust business cycles and in the dynamics of competition between them are to be found stories, lessons and patterns that transcend industries and, to a large extent, time. Later, aerospace played a role in the formation of what became Silicon Valley, from the history of which we can learn a great deal about innovation, entrepreneurship and the lifecycles of companies and industries. And, in the century since the inception of flight, the rise of the business school and the development of economic theory together provide a third, research based, historical thread from which to gain insights into business strategy. Drawing on all of these historical threads, our flight takes a route through this selection of ten stories and the enduring strategic leadership insights we can gain from them.
您曾經瀏覽過的商品
購物須知
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。