Savvy ― The Art and Science of Navigating Fake Companies, Leaders and News

We grew up believing that we could trust our friends, teachers, newspapers, social media feeds, corporations and politicians. That’s not the case anymore. Misrepresentation, exaggerated truths, and outright fake news have become a world-wide phenomenon. Finding truth in today’s world is like searching for a needle in a haystack and it is only getting harder. As we move to a future dominated by artificial intelligence, where cars drive us better than we can drive ourselves and robots become our managers, who we trust and how we build businesses, engage customers and motivate employees (real or artificially created ones) is going to be markedly different. Drawing upon principles from psychology, real-world business experiences and with a peek into some of the technology advances taking place in innovation hotspots like Silicon Valley, this book explores how we get through this muddled state and what we all need to do to succeed in tomorrow’s world.

Shiv Singh is a strategic advisor to Fortune 500 companies and early-stage startups. Prior to that, he was a Senior Vice President at Visa Inc., where he was responsible for driving the go-to-market strategy for some of the company’s most disruptive products and innovations. Earlier in his career, Shiv spent several years at PepsiCo leading digital marketing globally and before that was at Razorfish Inc. in Europe and North America. His work has been recognized by leading-edge industry and consumer publications such as Fortune Magazine , Adweek , and The Harvard Business Review . Shiv is also the author of the book, Social Media Marketing for Dummies and is a member of the Board of Directors at United Rentals Inc., a Fortune 500 company.

Rohini Luthra is a board-certified clinical psychologist in California and New York. She is the author of numerous scholarly articles in the areas of trauma and resilience. She has conducted research on the effects of stress on children and adults at The Mt. Sinai Hospital in New York. Rohini has also been invited to edit peer review journals on anxiety disorders. She completed her post-doctoral research at Mass General Hospital and the Boston Medical Center. The mother of two young boys, she is on the executive board of their school’s Parents Teacher Association.