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Micro-enterprise and Personalisation ― What Size Is Good Care?
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Social service agencies in the United Kingdom are increasingly under pressure to provide personalized care, even as the larger climate of austerity puts pressure on their resources. Increasingly, this means that community-based organizations of five or fewer staff members—known as micro-enterprises—are being asked to handle work formerly the province of much larger providers. In part, this is rooted in the assumption that small organizations can be more innovative and responsive. This book tests that assumption, analyzing the work of care organizations with a specific focus on size and how it affects personalization and the quality of care.
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Catherine Needham is a reader in public policy and public management at the Health Services Management Centre at the University of Birmingham. She is the author of Personalising Public Services: Understanding the Personalisation Narrative. Kerry Allen is a lecturer in the Health Services Management Centre at the University of Birmingham. Kelly Hall is a lecturer in social policy at the University of Birmingham.
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