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【簡體曬書節】 單本79折,5本7折,優惠只到5/31,點擊此處看更多!
Business Model Analysis ― Accounting, Finance and Strategy for Management Decisions
90折

Business Model Analysis ― Accounting, Finance and Strategy for Management Decisions

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:NT$ 2698 元
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902428
無庫存,下單後進貨(到貨天數約30-45天)
可得紅利積點:72 點
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商品簡介

Analyzing business models in today's financialized world requires an understanding of strategic management, finance and accounting which can be demanding. This book helps students and managers to think differently about a firm's value proposition in terms of value created and value captured for investors.

Business Model Analysis begins by locating business strategy within the framework of a business model. The business model is constructed using an accounting framework to reveal how a firm's value proposition is the product of value creation, capture and financial transformation. The authors move on to consider how the transforming financial trajectory, operating ratios and relative financial performance impact on strategy. The book offers cases from a wide range of companies to illustrate key ideas and readers will benefit from the unique software tool-kit, which reveals relative corporate financial performance and the impact of stakeholders on performance in terms of their often contradictory influence.

This unique textbook can be used as core reading for students of business models, business analytics, management accounting and strategy courses, as well as providing a window of real understanding for senior managers around the world.

作者簡介

Colin Haslam is Professor of Finance and Accounting at Queen Mary, University of London, UK

Nick Tsitsianis is Senior Lecturer of Business and Management at Queen Mary, University of London, UK

Tord Andersson is Visiting Senior Lecturer in Finance at the University of Hertfordshire, UK and a management consultant for SME-companies in Sweden at Swedbank Foretagsformedling.

Ya Ping Yin is Senior Lecturer in Economics at the University of Hertfordshire, UK

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優惠價:90 2428
無庫存,下單後進貨
(到貨天數約30-45天)

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