定價
：NT$ 945 元優惠價
：79 折 747 元
無庫存，下單後進貨(到貨天數約30-45天)
可得紅利積點：22 點
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商品簡介
商品簡介
A new approach to decision making and problem solving in the face of overwhelming complexity that outperforms both gut instinct and big data analysis
We struggle to manage complexity every day. Proliferating data and interconnected global networks make running a business more complicated than ever. At home, we’re bombarded by excessive consumer choices and confusing terms of service. Sull and Eisenhardt argue there’s a better way: developing a few simple yet effective rules to help you tackle complex problems.
Their simple rules offer a hands-on tool to achieve some of our most pressing personal and professional objectives, from overcoming insomnia to becoming a better manager or a smarter investor. Drawing on rigorous research and their work with executives and business owners, the authors provide a clear framework for developing your own simple rules. They find insights in interesting places, from the way Tina Fey codified her experience working atSNL into rules for producing 30 Rock (rule five: never tell a crazy person he’s crazy) to Zipcar’s uncomplicated instructions for coordinating thousands of carsharing drivers (like “keep it clean” and “return on time”)to the U.S. Forest Service’s rules for surviving when a fire gets out of control (go where the fuel is thinnest, don’t let the fire choose the spot where it hits you).
Whether you’re struggling with information overload, attempting to act effectively with limited resources, or trying to change your bad habits,Simple Rules provides the tools you need to make smart decisions quickly.
We struggle to manage complexity every day. Proliferating data and interconnected global networks make running a business more complicated than ever. At home, we’re bombarded by excessive consumer choices and confusing terms of service. Sull and Eisenhardt argue there’s a better way: developing a few simple yet effective rules to help you tackle complex problems.
Their simple rules offer a hands-on tool to achieve some of our most pressing personal and professional objectives, from overcoming insomnia to becoming a better manager or a smarter investor. Drawing on rigorous research and their work with executives and business owners, the authors provide a clear framework for developing your own simple rules. They find insights in interesting places, from the way Tina Fey codified her experience working atSNL into rules for producing 30 Rock (rule five: never tell a crazy person he’s crazy) to Zipcar’s uncomplicated instructions for coordinating thousands of carsharing drivers (like “keep it clean” and “return on time”)to the U.S. Forest Service’s rules for surviving when a fire gets out of control (go where the fuel is thinnest, don’t let the fire choose the spot where it hits you).
Whether you’re struggling with information overload, attempting to act effectively with limited resources, or trying to change your bad habits,Simple Rules provides the tools you need to make smart decisions quickly.
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