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Plastic Money ― Constructing Markets for Credit Cards in Eight Postcommunist Countries
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Plastic Money tells the story of how banks constructed markets for credit cards in eight postcommunist countries: Czech Republic, Hungary and Poland, Bulgaria, Russia, Ukraine, China and Vietnam. Chronicling the institutional and cultural challenges that had to be overcome in order to generate demand, this book places the rise of consumer credit in the context of transitions from communism to capitalism.
作者簡介
Akos Rona-Tas is Associate Professor of Sociology at the University of California, San Diego and Research Associate at Met@risk, INRA in Paris. He is the author of The Great Surprise of the Small Transformation. Alya Guseva is Associate Professor of Sociology at Boston University. She is the author of Into the Red.
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