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新編商務英語(第二版)口語教程(附光碟)(簡體書)
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新編商務英語(第二版)口語教程(附光碟)(簡體書)

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人民幣定價:35 元
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《新編商務英語(第2版)口語教程》,以心理學、教育學和外語學習理論為編寫指導思想,在語言材料選用和課文結構設計上貫穿了“學用結合,重在運用”的原則。課文內容著重反映當代日常和現實商務活動的真實情景,練習活動豐富,實用性強。本教材雖然是專門為學習商務英語的高等院校的學生而設計和編寫的,但也可用作非商務英語專業學生的教材和英語愛好者的自學課本。本教材全部課文圍繞一個美國商人HenryWhite一家在中國和英美等國的日常生活和商務活動展開,涉及經濟、貿易、工農業、教育、旅遊、投資、金融、勞務、地產等領域中的考察、談判、簽約、網上交易、電子商務等。每個單元都有一個中心話題和與話題相關的課堂練習活動,旨在促使學生將口’語學習不僅僅停留在傳統的機械背誦和模仿上,而是通過大量的任務型課堂活動來強化英語語言的運用能力,使英語真正成為表達學生個人情感和思想的“交際工具”。.

名人/編輯推薦

《全國高等院校商務英語精品教材?全國商務英語研究會推薦教材:新編商務英語口語教程2(第2版)》雖然是專門為學習商務英語的高等院校的學生而設計和編寫的,但也可用作非商務英語專業學生的教材和英語愛好者的自學課本。

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The first culture difference that many Japanese find in America is their greeting customs. Although the greeting is one of the simplest human communications, both countries have different methods of greeting each other. Three differences include introduction, self-introduction, and departure. In addition, the main reason for the difference is that Americans use verbal greetings and the Japanese use nonverbal greetings.
First, the order of introduction in the US is the reverse of the Japanese way. In America, generally elderly people are introduced first. For example, one of my friends invited me to his house, and he introduced his father first, then his mother, his older brother, and his young sister. After that he introduced me to his family. In contrast, the traditional rule is the opposite in Japan. In other words, young people have to be introduced first in Japan. This rule is the sort of manner in Japan, and the people who do not follow this regulation are considered rude.
The methodology of self-introduction varies between America and Japan. Americans prefer the inductive method that brings out general idea from concrete; therefore, they are apt to talk about their privacy first. Almost all American students talk about their family or themselves. For instance, a woman who is a student at St. Cloud State University talked about her Iowa State and her family who are farmers. Then she said that "The crops are mainly potatoes, and my family likes potatoes." Finally, she said that her family is a German line. In contrast, Japanese prefer a deductive method. In other words, Japanese people are likely to talk about where they belong to. For example, the typical Japanese person first talks about his university or his major, then what kind of club they belong to. Finally they usually talk about hobbies or an event that happened recently.

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