Selling to Big Companies

Struggling to get your foot in the door of big companies? Setting up meetings with corporate decision makers has never been harder. It's almost impossible to get them to pick up the phone. They never return your calls. And if you do happen to catch them, they blow you off right away. It's time to stop making endless cold calls or waiting for the phone to ring. In today's crazy marketplace, new sales strategies are needed to penetrate these big accounts. Selling to Big Companies helps you crack into corporate accounts, shrink your sales cycle and close more business. You'll discover how to target accounts where you can "win", find corporate decision maker's names and develop break-through value propositions. You'll learn how to create effective account entry campaigns and leverage voicemail to your advantage. You'll find how to overcome obstacles that derail your sales efforts, position yourself as an invaluable resource and have powerful initial sales meetings. Ideal for salespeople, entrepreneurs, business owners, consultants and service providers who want to work with big(ger) companies. The Account Entry Toolkit in the appendix contains nine tools sellers can use to apply the key concepts to their own unique business.