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：90 折 2048 元
無庫存，下單後進貨(到貨天數約45-60天)
可得紅利積點：61 點
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商品簡介
目次
商品簡介
From corporate boxes to sprinklers, food outlets to toilets, and first aid to media management… the facility and event managers are accountable for the success of sporting ventures and events.
Managing Sport Facilities and Major Events explains how to get the job done. With detailed international case studies in each chapter, the book offers a systematic guide to the management issues and practical problems that sports managers must address to ensure financial, sporting and ethical success.
Chapters cover feasibility assessment, market research, bidding for an event, branding, risk analysis, contract and project management, corporate structure, quality assurance, budgeting, facility management, staffing, occupational health and safety, and contractual considerations—as well as economic, social, community and environmental issues.
Written by an international team of expert scholars, Managing Sport Facilities and Major Events is an invaluable student text and professional reference.
Managing Sport Facilities and Major Events explains how to get the job done. With detailed international case studies in each chapter, the book offers a systematic guide to the management issues and practical problems that sports managers must address to ensure financial, sporting and ethical success.
Chapters cover feasibility assessment, market research, bidding for an event, branding, risk analysis, contract and project management, corporate structure, quality assurance, budgeting, facility management, staffing, occupational health and safety, and contractual considerations—as well as economic, social, community and environmental issues.
Written by an international team of expert scholars, Managing Sport Facilities and Major Events is an invaluable student text and professional reference.
目次
1. Introduction to Sport Facility and Event Management 2. Key Success Factors of Operating Sport Facilities and Running Sport Events 3. Planning New Sport Facilities and Events: Feasibility Analysis and Market Research 4. Developing New Sport Facilities: Design and Construction Issues 5. Developing New Sport Facilities: Preparing the Facility Management and Infrastructure 6. Operating the New Sport Facility: Attracting Events 7. Operating the New Sport Facility: Preparing Event Management Infrastructure 8. Attracting Customers: Marketing the Sport Facility and the Sport Events 9. Running the Sport Event: Event Operations 10. Measuring Facility and Event Performance: A Scorecard Approach 11. Measuring Facility and Event Performance: Impact on and for Stakeholders
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