SERVICE MANAGEMENT FOR DUMMIES(R)

Manage your business from a services perspective
What if technology was designed to serve the business — every time? That's service management! Done properly, it can make everybody happy — the customer, the service provider, and the business owner. Understand the value of managing your physical environments and IT systems with an integrated approach. Learn how real companies improve business performance by streamlining business processes and applying service management standards and best practices.
Define service — identify what the customer wants, how the business can provide it, and which technological tools will make it happen
Who's king? — whether you're the IT manager or the business owner, see how to think like the customer
Standards are key — understand the standards and best practices that can improve quality and reduce costs
Strategically speaking — develop and implement a service management strategy
What's it worth? — assess the costs and return associated with service management
Get down to business — discover how to manage data centers, support services, desktops and devices, IT security, and other business services
See it at work — explore case studies of service management in the manufacturing, retail, health care, hospitality, and other business sectors
Open the book and find:
How the digital world has altered service
Service management assets and tools
Resources for best practices and standards information
Advice for defining, creating, and maintaining a service management plan
The six layers of service management
How to optimize a data center
Ideas for managing your business assets as services
The role of virtualization and cloud computing

Judith Hurwitz (president and CEO), Robin Bloor (partner and senior consultant), Marcia Kaufman (partner and COO), and Fern Halper (partner and senior data management strategist) are executives at Hurwitz & Associates, strategy consultants specializing in information and service management, cloud computing, and service oriented architecture. The team works with industry leaders on strategy and planning.

Introduction.
Part I: Introducing Service Management.
Chapter 1: Understanding Service Management.
Chapter 2: Getting Inside Service Management.
Chapter 3: The Customer Is King.
Part II: Getting the Foundation in Place.
Chapter 4: Service Management Standards and Best Practices.
Chapter 5: Implementing ITIL.
Chapter 6: Implementing a Service Management Strategy.
Chapter 7: Launching into Service Management.
Part III: Service Management Technical Foundation.
Chapter 8: The Service Management Universe.
Chapter 9: The Technical Foundation of Service Management.
Chapter 10: Governing the Service Universe.
Part IV: Nitty-Gritty Service Management.
Chapter 11: Managing the Data Center.
Chapter 12: Service Support and the Service Desk.
Chapter 13: Desktop and Device Management.
Chapter 14: Data Management in a Service Management World.
Chapter 15: Virtualizing the Computing Environment.
Chapter 16: IT Security and Service Management.
Chapter 17: Business Service Management.
Chapter 18: Planning the Evolution of the Data Center.
Part V: Real Life with Service Management.
Chapter 19: Manufacturing.
Chapter 20: Health Care.
Chapter 21: Retail.
Chapter 22: Hospitality.
Chapter 23: Education.
Chapter 24: Service Provider.
Part VI: The Part of Tens.
Chapter 25: Ten Service Management Dos and Don’ts.
Chapter 26: Ten Swell Service Management Resources.
Glossary.
Index.