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Revised and updated to reflect new economic realities, this is the definitive practical guide to the exciting field of behavioral economics.

Discusses the processes through which we become convinced of the validity of questionable or false beliefs such as special psychological powers and New Age health practices

Is our case strong enough to go to trial? Will interest rates go up? Can I trust this person? Such questions - and the judgments required to answer them - are woven into the fabric of everyday experience. This book, first published in 2002, examines how people make such judgments. The study of human judgment was transformed in the 1970s, when Kahneman and Tversky introduced their 'heuristics and biases' approach and challenged the dominance of strictly rational models. Their work highlighted the reflexive mental operations used to make complex problems manageable and illuminated how the same processes can lead to both accurate and dangerously flawed judgments. The heuristics and biases framework generated a torrent of influential research in psychology - research that reverberated widely and affected scholarship in economics, law, medicine, management, and political science. This book compiles the most influential research in the heuristics and biases tradition since the initial collec

Is our case strong enough to go to trial? Will interest rates go up? Can I trust this person? Such questions - and the judgments required to answer them - are woven into the fabric of everyday experience. This book, first published in 2002, examines how people make such judgments. The study of human judgment was transformed in the 1970s, when Kahneman and Tversky introduced their 'heuristics and biases' approach and challenged the dominance of strictly rational models. Their work highlighted the reflexive mental operations used to make complex problems manageable and illuminated how the same processes can lead to both accurate and dangerously flawed judgments. The heuristics and biases framework generated a torrent of influential research in psychology - research that reverberated widely and affected scholarship in economics, law, medicine, management, and political science. This book compiles the most influential research in the heuristics and biases tradition since the initial collec

A brilliant compendium of psychological discoveries that will truly make you wiser, The Wisest One in the Room is an accessible and pragmatic summary of how we perceive and misperceive the world aroun

Renowned psychologists describe the most useful insights from social psychology that can help make you “wise”: wise about why people behave the way they do, and wise about how to use that knowledge in

Renowned psychologists describe the five most useful insights from social psychology that will help make you “wise”: wise about why we behave the way we do, and wise about how to use that knowledge to

誰說人是理性的？！ 為何股市主力也有可能做出愚蠢的決策？ 為什麼投資人老是重複賣在低點，卡在高點的悲歌？ 房市聲聲漲的原因：賣方惜售，買方為何永遠等不到物美價廉的房子，？ 為什麼當我們使用信用卡付款時，我們會願意花更多的錢？即使卡債利息再高，依舊有人跳下來淌混水？ 為何控制日常開銷，成為「薪光幫」眾的不可能任務？ 您知道有錢人不是因為擁有一顆致富的腦袋，而是因為他具備了足以致富

Three dynamic authors bring a fresh perspective to social psychology.

本書中，作者研究了這些人智慧的基礎是什麼，以及他們是根據什麼人類心理學的一般原則得出這些結論的。他們發現，智慧與智力不同，需要對人有一定的洞察力――他們的希望、恐懼、激情和動力。對於經營財富500強公司的高管、尋求公職的候選人、試圖創作出能與時代對話的作品的藝術家，或者試圖讓孩子度過動盪的青春期的單親家長，都是如此。他們發現，要想成為智者，在應對日常挑戰時，必須具有心理的智慧。本書告訴我們，要回答任何類型的行為問題，必須瞭解細節――特別是作用於我們的情景力量的隱藏和微妙的細節。瞭解這些力量是讓我們能更有智慧地理解我們遇到的人和事，也讓我們能更有智慧地處理不可避免會遇到的挑戰。