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魅麗。花火原創小說66折起
The Greenhouse Approach ― Cultivating Deliberate Innovation in Organizations
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The Greenhouse Approach ― Cultivating Deliberate Innovation in Organizations

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商品簡介

To succeed, modern businesses need to foster the creativity of their staff; they need to provide an environment that promotes constant innovation.

Intrapreneurship, which harnesses the entrepreneurial drive within an existing organization to foster new ideas and creative thinking, gives companies the problem-solving edge to succeed in an ever-changing world. To stay on top, companies need to empower all their employees - their rebels, their trend spotters, their communicators, their researchers - to find and implement new ways of operating.

The Greenhouse Approach shows how companies and organizations can foster creativity, creating the changes that will help them succeed, that will help them leave the competition behind.

作者簡介

Chitra Anand is an award-winning communications and marketing executive with over twenty years' experience in the technology industry. She has spent time as the head of communications for Microsoft Canada, director of marketing at Telus Corporation, and director of operations at OpenText. She lives in Toronto.

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定價:100 805
無庫存,下單後進貨
(到貨天數約30-45天)

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