TOP
0
0
魅麗。花火原創小說66折起
5 Keys to Understanding China ― A Samsung Veteran Shares How to Succeed in China

5 Keys to Understanding China ― A Samsung Veteran Shares How to Succeed in China

定  價:NT$ 1125 元
無庫存,下單後進貨(到貨天數約30-45天)
可得紅利積點:33 點
相關商品
商品簡介
作者簡介

商品簡介

Literary Nonfiction. Asian & Asian American Studies. Business. A former Samsung negotiator with twenty years of experience in China shares his insights on Chinese culture as well as practical tips for doing business with the Chinese. Drawing on firsthand knowledge of the Chinese market, the author guides readers through the ins and outs of localization and negotiation. In China, he argues, a society deeply informed by a Sino-centric worldview, Western- defined global standards won't get you very far; to succeed in doing business there, a correct understanding of Chinese national pride, among other things, is essential. The author is recognized as a China expert by the Chinese themselves, having even been invited to lecture at the Central Party School, where elite members of China's Communist Party are trained. His vivid accounts of his own business dealings in China are interspersed with incisive commentary on the definitive elements of Chinese culture for a fascinating read. Supplying an array of Chinese proverbs and classical Chinese references for context, the author provides a wealth of instruction that is sure to benefit Western business professionals working and negotiating with the Chinese as well as the casual reader interested in learning more about China.

作者簡介

Ryu Jaeyun was born in Seoul in 1962. He graduated from Seoul National University with a degree in Chinese Language and Literature. He earned an Executive MBA from Tsinghua University, becoming the first Korean to do so, and completed his doctoral studies at Peking University. In 1989, he was hired at Samsung Display Devices (today Samsung SDI), and he spent the next 20 years playing an active role in the company’s business negotiations in China. In 1993, one year after the normalization of ties between South Korea and the People’s Republic of China, Ryu, acting in his capacity as assistant manager, conducted negotiations with high-level officials in the Chinese central and local governments and gained permission on behalf of Samsung for the construction of factories for Samsung Display Devices and Samsung Corning Advanced Glass. Ryu thus played a key role in enabling Samsung to set up its first major production base in China, and remained in the forefront in the process of bringing almost all of the other Samsung affiliates—Samsung Electronics, Samsung Electro-Mechanics, Samsung Heavy Industries, and the Hotel Shilla—into China. In the face of opposition from the Chinese government regarding construction of a Samsung mobile phone factory in the country, Ryu utilized his negotiating skills and secured permission to establish a factory in Tianjin for domestic manufacturing and sales. This was instrumental to Samsung’s current prominence in the Chinese market. Such notable accomplishments helped Ryu rise through the ranks in record time, from assistant manager to managing director in 15 years. Ryu has lived and worked in Beijing longer than any other employee of a Korean company. During this time, he has been active as a troubleshooter for problems great and small affecting Samsung, as well as for crises of Korea’s people-to-people diplomacy with China. His expertise has earned him the recognition of local Chinese, and he has been asked to speak not only at the Central Party School but also at the State Information Center, the Chinese Academy of Sciences, the People’s Daily, and countless Chinese companies.

您曾經瀏覽過的商品

購物須知

外文書商品之書封,為出版社提供之樣本。實際出貨商品,以出版社所提供之現有版本為主。部份書籍,因出版社供應狀況特殊,匯率將依實際狀況做調整。

無庫存之商品,在您完成訂單程序之後,將以空運的方式為你下單調貨。為了縮短等待的時間,建議您將外文書與其他商品分開下單,以獲得最快的取貨速度,平均調貨時間為1~2個月。

為了保護您的權益,「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。

若要辦理退貨,請在商品鑑賞期內寄回,且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。

定價:100 1125
無庫存,下單後進貨
(到貨天數約30-45天)

暢銷榜

客服中心

收藏

會員專區