From the founder of HelloFlo, a modern and insightful guide to periods and puberty for a new generation
When will I get boobs? Does wearing a tampon hurt? What's the deal with menstrual cups? Seriously, when will I get boobs?
Honest, funny, and unafraid of the messy, real-life facts about a girl's changing body, this is definitely not your mother’s puberty book. HelloFlo founder Naama Bloom’s mission is to create informed, empowered young women who are unafraid to ask questions and make the best choices for themselves and their bodies. A celebration of women's bodies and all the confusing, uncomfortable, silly, transformative, and powerful changes that occur during puberty.
Naama Bloom is the founder and CEO of HelloFlo.com, a modern-day women's health company. She is a 15+ year marketing leader with a significant track record of building high-performing teams, launching and managing brands, customer acquisition, PR, and direct marketing. In 2013, she launched HelloFlo with the goal of empowering women and girls to celebrate all stages of their life, from puberty to menopause. HelloFlo's first two promotional videos, "Camp Gyno" and "First Moon Party" have received over 40 million views. Naama holds an MBA from Cornell University and was recently named to AdAge's Creativity 50 for 2014. She lives in Brooklyn, NY, with her husband and her two children.