90折
Business Operations Models ― Becoming a Disruptive Competitor
- ISBN13：9780749479268
- 出版社：Kogan Page Ltd
- 作者：Martin Christopher; Alan Braithwaite
- 裝訂／頁數：精裝／264頁
- 規格：22.9cm*15.2cm*1.4cm (高/寬/厚)
- 出版日：2016/03/28
定 價：NT$ 7920 元
優惠價：90 折 7128 元
無庫存，下單後進貨(到貨天數約30-45天)
可得紅利積點：213 點
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商品簡介
Operations management designs, controls, and oversees the production of a company’s goods/services and makes sure this process is both efficient and effective for the consumer. It should be a part of board room discussions and integral in a company’s business model and strategic management.
After much research and think tank consulting, authors Martin Christopher and Alan Braithwaite believe that business strategies hardly recognize operations management. They maintain that operations need to be seen as more strategic and have highlighted the core fundamentals that business leaders need to be guided by in Business Operations Models. Illustrated by emotive visualization and international case studies, this book offers new thinking in logistics, supply chain management, and operations management.
作者簡介
Alan Braithwaite is Visiting Professor at Cranfield University’s School of Management and specializes in supply chain strategy and operational excellence in the retail, manufacturing, and service sectors. He is founder and chairman at LCP Consulting which collaborates with over 400 companies internationally in both the public and private sectors.
Martin Christopher is Emeritus Professor of Marketing and Logistics at Cranfield University’s School of Management.? He is the author of Logistics and Supply Chain Management (FT Press) and Marketing Logistics (Routledge) as well as the Founding Editor of The International Journal of Logistics Management.
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